With 87 % of B2C entrepreneurs utilizing automation as a part of their electronic mail advertising methods, there’s no lack of demand for ecommerce-focused automation platforms.
Omnisend is simply such a platform, giving ecommerce manufacturers the ability to succeed in, convert, and retain prospects by electronic mail and SMS advertising.
However Omnisend is way from the solely ecommerce advertising automation software. Not solely are there loads of direct opponents on the market, however just about each electronic mail advertising platform presents at the least some ecommerce performance.
So which is best for you?
That will help you make the best selection, we’ve collated 10 of the most effective Omnisend options and in contrast them throughout the next standards:
- Value
- Product options
- Buyer help
- Execs and cons
- Target market
Let’s get into it…
What Are the Finest Omnisend Alternate options?
| Omnisend Alternate options | Finest For | Prime Options | Pricing/Month |
| Drip | DTC ecommerce | Section your entire viewers based mostly on real-time retailer, customer, and advertising information. | From $39 per thirty days for as much as 2,500 contacts and limitless electronic mail sends. |
| Klaviyo | Ecommerce businesses and builders | Personalization and segmentation instruments mean you can create buyer segments based mostly on real-time information. | Free for as much as 250 contacts and 500 month-to-month electronic mail sends; paid plans priced from $20 per thirty days for as much as 500 contacts and 5,000 month-to-month electronic mail sends. |
| Mailchimp | Small companies | Superior analytics and reporting assist entrepreneurs make data-driven selections. | Free for as much as 500 contacts and 1,000 month-to-month electronic mail sends; paid plans begin at $13 per thirty days for 500 contacts and 5,000 month-to-month electronic mail sends. |
| GetResponse | Small companies that want superior advertising instruments | Constructed-in GPT-3.5 powered electronic mail generator. | Free for as much as 500 contacts and a couple of,500 month-to-month electronic mail sends. Paid plans begin at $13.30 per thirty days for 1,000 contacts and limitless electronic mail sends. |
| Brevo (FKA Sendinblue) | Low-budget electronic mail advertising | Ship transactional emails with assured 97 % deliverability. | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 per thirty days for limitless contacts and 20,000 emails per thirty days. |
| ConvertKit | Content material creators | Built-in e-newsletter referral program helps creators develop their attain by leveraging their current viewers. | Free for as much as 1,000 subscribers and limitless electronic mail sends; paid plans begin at $9 per thirty days for as much as 300 subscribers and limitless sends. |
| ActiveCampaign | Superior entrepreneurs who want high-level automation | Predictive actions use machine studying to ship buyer experiences based mostly on information, resembling the most effective time to ship emails. | From $29 per thirty days for one person and limitless emails. |
| AWeber | Startups and small companies | Create electronic mail templates in seconds utilizing your web site or Fb web page URL. | Free for as much as 500 electronic mail subscribers and three,000 month-to-month electronic mail sends; paid plans priced from $16.15 per thirty days for as much as 2,500 subscribers. |
| Fixed Contact | Nonprofits and charities | Handle campaigns on the go from a devoted cellular app. | From $12 per thirty days for as much as 500 contacts and 5,000 month-to-month electronic mail sends. |
| HubSpot | B2B inbound advertising | Join advertising, gross sales, content material administration, and customer support in a single platform. | Free advertising plan consists of limitless contacts and a couple of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per thirty days for 1,000 contacts and 5,000 month-to-month sends. |
1. Drip
Forgive us for beginning with the software we all know better of all: our personal.
We’re Drip, and we’re a advertising platform constructed for ecommerce manufacturers, notably DTCs. With our user-friendly point-and-click editor, professionally designed ecommerce templates, and library of pre-made workflows, we make it fast and straightforward for manufacturers like yours to construct high-converting electronic mail and onsite campaigns.
What Makes Drip the Finest Omnisend Various?
- Refined ecommerce performance for all. Omnisend and Drip are each ecommerce-specific platforms that ship all the important thing performance you’ll want to drive gross sales on-line. However Omnisend’s options are fairly restricted under the top-tier Professional package deal, whereas all Drip’s performance is accessible to each buyer—nonetheless a lot you pay.
- Extra reasonably priced for superior entrepreneurs. Want limitless electronic mail sends and superior reporting? With Omnisend, you’ll need to pay $59+ per thirty days for its Professional package deal. At Drip, you get all that stuff with our entry-level plan, priced from $39 per thirty days.
- Professional-grade buyer help. Omnisend supplies 24/7 help, however our crew goes above and past that. We ship actual experience for ecommerce manufacturers, are fast to reply, and we’ll bounce on a stay video name to speak by a problem or problem. We’ll even supply suggestions custom-made to your model (whereas Omnisend prices $400+ to talk to a buyer success supervisor).
- Person-friendly interface. Prospects inform us they love our UI—and that our colourful editor makes constructing emails, popups, and workflows really feel enjoyable. There’s nothing ostensibly fallacious with Omnisend’s interface, but it surely feels much less intuitive.
How Does Drip Examine to Omnisend?
| Drip | Omnisend | |
| Finest Function | Section your entire viewers based mostly on real-time retailer, customer, and advertising information. | Internet push notifications enable manufacturers to immediately retarget prospects. |
| Finest For | DTC ecommerce | Ecommerce entrepreneurs |
| Execs | All prospects get entry to superior automations and segmentation, irrespective of how a lot you pay. | (Barely) cheaper in the event you don’t want superior reporting or customized buyer help; presents a strong free plan. |
| Cons | No free plan (though we do have a 14-day free trial). | Prices ramp up rapidly in the event you do want superior options. |
| Pricing/Month | From $39 per thirty days for as much as 2,500 contacts and limitless electronic mail sends. | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to succeed in as much as 500 contacts (together with limitless push notifications). |
| Assist | Our help is rated 8.8 on G2 (vs. a mean of 8.6 for advertising automation platforms) and consists of stay audio display screen sharing to unravel issues in actual time. | All customers get 24/7 electronic mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
2. Klaviyo
Klaviyo—identical to Drip and Omnisend—is an ecommerce-focused advertising automation platform. However whereas Drip and Omnisend are do-it-yourself instruments, Klaviyo actually requires an in-house dev crew or a full-service company to make use of it successfully, making it extra common with big-budget manufacturers. So which is best for you?
What Makes Klaviyo the Finest Omnisend Various?
- Predictive ecommerce analytics. With Klaviyo, you need to use predictive analytics to reinforce your segmentation technique, permitting you to determine (for instance) when a person buyer will place their subsequent order or how probably they’re to churn. Omnisend doesn’t at the moment supply this.
- Superior reporting. It’s onerous to beat Klaviyo’s ecommerce reporting performance, giving prospects entry to lifetime retailer information and pulling in info from different channels (like loyalty program software program and buyer critiques). Omnisend’s most superior reporting options are solely accessible at Professional stage.
- Refined A/B testing. Omnisend’s split-testing performance is a bit restricted, solely permitting you to check totally different topic line and sender identify variants. Against this, Klaviyo enables you to check just about all the pieces, together with CTA types, physique content material, and ship instances.
- Extra integrations. Klaviyo has over twice as many prebuilt app integrations as Omnisend. So whereas Omnisend isn’t lacking something too apparent (aside from Google Analytics), Klaviyo is the clear winner right here.
How Does Klaviyo Examine to Omnisend?
| Klaviyo | Omnisend | |
| Finest Function | Personalization and segmentation instruments mean you can create buyer segments based mostly on real-time information. | Internet push notifications enable manufacturers to immediately retarget prospects. |
| Finest For | Ecommerce businesses and builders | Ecommerce entrepreneurs |
| Execs | Extra refined analytics, reporting, and testing. | Cheaper costs throughout the board (with out an enormous trade-off in performance). |
| Cons | Fairly costly worth plans, and requires superior technical expertise to make use of it correctly. | A/B testing options are fairly primary. |
| Pricing/Month | Free for as much as 250 contacts and 500 month-to-month electronic mail sends; paid plans priced from $20 per thirty days for as much as 500 contacts and 5,000 month-to-month electronic mail sends. | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to succeed in as much as 500 contacts (together with limitless push notifications). |
| Assist | After the in depth onboarding program, help is proscribed to stay chat and emails. | All customers get 24/7 electronic mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
3. Mailchimp
Mailchimp is actually one of many best-known electronic mail advertising platforms. And whereas it’s not ecommerce-specific, it nonetheless presents loads of ecommerce performance. However is it a viable various to a devoted software like Omnisend?
What Makes Mailchimp the Finest Omnisend Various?
- Ship extra emails without cost. Historically, Mailchimp supplied arguably essentially the most beneficiant free plan of any electronic mail advertising software. Whereas its performance has been watered down lately, it nonetheless enables you to ship 1,000 emails to 500 contacts with out paying a cent. Omnisend’s free tier presents extra all-round options, however solely half as many emails.
- Enhanced electronic mail design testing. Paying Mailchimp prospects get (restricted) entry to Inbox Preview, permitting them to see how their electronic mail designs will look throughout totally different gadgets and electronic mail shoppers. Omnisend enables you to preview emails on cellular and desktop, however not on totally different electronic mail shoppers.
- Extra detailed reviews and analytics. Each platforms supply wonderful analytics packages (albeit the extra refined options aren’t accessible to lower-tier subscribers), however Mailchimp has a slight edge because of its built-in social media reporting and geolocation monitoring.
- Combine with extra instruments and apps. Mailchimp presents 300+ integrations (not that we’ve counted them), whereas Omnisend “solely” has about 150.
- Extra touchdown web page templates. At time of writing, Omnisend solely has 5 touchdown web page templates. Mailchimp has twice as many.
How Does Mailchimp Examine to Omnisend?
| Mailchimp | Omnisend | |
| Finest Function | Superior analytics and reporting assist entrepreneurs make data-driven selections. | Internet push notifications enable manufacturers to immediately retarget prospects. |
| Finest For | Small companies | Ecommerce entrepreneurs |
| Execs | Higher electronic mail design testing and analytics. | Cheaper for sending increased electronic mail volumes to bigger listing sizes; presents extra advertising channels (electronic mail + SMS + push notifications). |
| Cons | Dearer for bigger listing sizes; free customers solely get entry to very primary templates. | Not an excellent match in the event you aren’t in ecommerce. |
| Pricing/Month | Free for as much as 500 contacts and 1,000 month-to-month electronic mail sends; paid plans begin at $13 per thirty days for 500 contacts and 5,000 month-to-month electronic mail sends. | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to succeed in as much as 500 contacts (together with limitless push notifications). |
| Assist | Paid plans embody 24/7 help by way of chat and electronic mail. Cellphone and precedence help is simply accessible to Premium prospects paying $350+ per thirty days. | All customers get 24/7 electronic mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
4. GetResponse
GetResponse is one other all-rounder. In truth, it claims to serve everybody from solopreneurs to massive corporations, with a powerful shopper listing together with the likes of Ikea, Crimson Bull, and Zendesk. In fact, none of these are ecommerce manufacturers. So how does GetResponse price as an Omnisend various?
What Makes GetResponse the Finest Omnisend Various?
- Function-packed free plan. Whereas any free performance is best than none, GetResponse’s free plan is a bit more beneficiant: you get 500 contacts and a couple of,500 month-to-month electronic mail sends, whereas Omnisend solely presents as much as 500 emails per thirty days to as much as 250 contacts.
- Cheaper electronic mail advertising. Though GetResponse doesn’t precisely place itself as a low-cost platform, it’s actually extra reasonably priced than Omnisend in the event you’re predominantly seeking to ship emails. For $19/month, GetResponse provides you limitless emails and as much as 1,000 contacts; Omnisend prices $20/month for a similar listing dimension however solely 12,000 month-to-month emails.
- Constructed-in web site creation. GetResponse’s AI-powered web site builder is accessible to all prospects, even these on the free plan. Omnisend doesn’t have a web site builder, though it does supply a restricted vary of touchdown web page templates.
- Inclusive webinar internet hosting. If webinars are a key a part of your advertising plan, GetResponse may very well be the proper selection, as a result of it presents built-in webinar internet hosting at Advertising Automation stage and above. Omnisend doesn’t supply this.
- AI electronic mail generator. GetResponse’s GPT-3.5 electronic mail generator is able to constructing emails in seconds based mostly on a number of easy prompts, like your purpose, tone of voice, and design preferences. Once more, Omnisend doesn’t at the moment do something comparable.
How Does GetResponse Examine to Omnisend?
| GetResponse | Omnisend | |
| Finest Function | Constructed-in GPT-3.5-powered electronic mail generator. | Internet push notifications enable manufacturers to immediately retarget prospects. |
| Finest For | Small companies that want superior advertising instruments | Ecommerce entrepreneurs |
| Execs | Typically cheaper costs (offered all you need is the flexibility to ship emails); a greater match for non-ecommerce companies; extra beneficiant free plan. | Superior performance (like automations and SMS advertising) accessible to all customers; presents extra advertising channels. |
| Cons | Prices extra for advertising automation. | If you happen to’re not in ecommerce, you’re higher off with a extra generalist software. |
| Pricing/Month | Free for as much as 500 contacts and a couple of,500 month-to-month electronic mail sends. Paid plans begin at $13.30 per thirty days for 1,000 contacts and limitless electronic mail sends. | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to succeed in as much as 500 contacts (together with limitless push notifications). |
| Assist | Paid plans embody 24/7 help by way of chat and electronic mail. Cellphone help is simply accessible at top-tier MAX2 stage; some MAX2 prospects may also entry Slack help. | All customers get 24/7 electronic mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
5. Brevo (FKA Sendinblue)
Brevo is an electronic mail advertising platform that you simply would possibly know by its former identify, Sendinblue. With its low-cost plans and beneficiant characteristic set, it’s grown a considerable buyer base of 500,000+ companies throughout 180 nations. Must you be part of them?
What Makes Brevo the Finest Omnisend Various?
- Excellent free plan. Brevo’s plan is most likely the most effective available on the market, permitting you to ship as much as 300 emails a day to limitless contacts. Importantly, this consists of transactional emails—a key characteristic for ecommerce manufacturers. Omnisend’s free plan is nowhere close to as beneficiant.
- Cheaper for big listing sizes. All Brevo plans supply limitless contacts (that’s proper, even the free one), so it’s a fantastic match for manufacturers with massive electronic mail lists.
- Low-cost pay-as-you-go SMS advertising. Need to run the occasional SMS marketing campaign? Brevo’s pay-as-you-go costs are cheaper than Omnisend’s (e.g. sending 10,000 SMS messages within the US prices $109 with Brevo and $150 with Omnisend).
- Direct WordPress integration. If WordPress is your CMS of selection, you’ll be delighted to study that Brevo presents a devoted electronic mail plugin for the platform. Omnisend doesn’t.
How Does Brevo Examine to Omnisend?
| Brevo | Omnisend | |
| Finest Function | Ship transactional emails with assured 97 % deliverability. | Internet push notifications enable manufacturers to immediately retarget prospects. |
| Finest For | Low-budget electronic mail advertising | Ecommerce entrepreneurs |
| Execs | Extra beneficiant free plan and cheaper costs, particularly for companies with massive advertising lists. | Provides extra superior ecommerce options as normal. |
| Cons | Much less refined ecommerce performance (e.g. it lacks a built-in product picker). | Typically costlier for electronic mail and SMS campaigns. |
| Pricing/Month | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 per thirty days for limitless contacts and 20,000 emails per thirty days. | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to succeed in as much as 500 contacts (together with limitless push notifications). |
| Assist | The $25+ per thirty days Starter plan solely presents email-based help. To obtain customized help, you’ll have to subscribe to an Enterprise plan. | All customers get 24/7 electronic mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
6. ConvertKit
Evaluating ConvertKit to Omnisend is type of a bizarre one, as a result of they serve completely totally different audiences: Omnisend is for ecommerce manufacturers and ConvertKit is for content material creators. Nonetheless, in the event you do a little bit of each, you could be torn on which platform is the best match. Let’s see if we might help…
What Makes ConvertKit the Finest Omnisend Various?
- Engaging free plan. Like Brevo, ConvertKit has a very good free plan, providing you with limitless emails, kinds, and touchdown pages and as much as 1,000 contacts. It blows Omnisend’s free plan out the park.
- In-platform creator community. ConvertKit’s Creator Community permits prospects to advocate (and be beneficial by) different creators, offering a simple-yet-effective option to develop your viewers. Unsurprisingly, Omnisend—which isn’t constructed for content material creators—doesn’t supply something related.
- Publication monetization. Bought at the least 10,000 e-newsletter subscribers? ConvertKit will enable you to land paid sponsorship offers, providing you with a further option to monetize your content material. Once more, you received’t get that from Omnisend.
- Inclusive referral advertising. ConvertKit Creator Professional subscribers get inclusive entry to SparkLoop’s referral advertising platform, giving them one other option to develop their attain. Omnisend integrates with a pair referral advertising instruments—however you’ll need to pay additional for them.
How Does ConvertKit Examine to Omnisend?
| ConvertKit | Omnisend | |
| Finest Function | Built-in e-newsletter referral program helps creators develop their attain by leveraging their current viewers. | Internet push notifications enable manufacturers to immediately retarget prospects. |
| Finest For | Content material creators | Ecommerce entrepreneurs |
| Execs | Constructed-in e-newsletter monetization and viewers progress instruments. | Much more refined ecommerce automations, segmentation, and templates. |
| Cons | Solely presents restricted ecommerce performance. | No content material creator-specific options (like built-in referral advertising). |
| Pricing/Month | Free for as much as 1,000 subscribers and limitless electronic mail sends; paid plans begin at $9 per thirty days for as much as 300 subscribers and limitless sends. | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to succeed in as much as 500 contacts (together with limitless push notifications). |
| Assist | Paying prospects get stay chat and electronic mail help, with precedence entry supplied to Creator Professional subscribers. Free subscribers solely get group help. | All customers get 24/7 electronic mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
7. ActiveCampaign
ActiveCampaign is among the most superior advertising automation platforms—and whereas it’s basically an all-rounder, it’s full of ecommerce-friendly instruments and options. However can it really compete with an ecommerce-specific platform like Omnisend?
What Makes ActiveCampaign the Finest Omnisend Various?
- Machine learning-driven predictive actions. ActiveCampaign makes use of machine studying to optimize marketing campaign efficiency by predictive actions, resembling sending emails when subscribers are more than likely to open them. Omnisend doesn’t at the moment supply this.
- Extra electronic mail templates. Each Omnisend and ActiveCampaign supply professional-quality electronic mail templates—it’s simply that ActiveCampaign has much more of them. At time of writing, its library incorporates 150+ electronic mail templates, whereas Omnisend has fewer than 40.
- Extra native integrations. ActiveCampaign integrates with over 870 instruments and apps, whereas Omnisend has about 150 native integrations. Each combine with just about all the pieces you’ll ever want, however ActiveCampaign is the clear winner right here.
- Limitless inactive contacts. Each advertising listing incorporates some inactive subscribers. Whereas most platforms embody them in your contact restrict, ActiveCampaign provides you limitless inactive contacts on all plans, so there’s much less likelihood you’ll be inadvertently bumped as much as a better tier as your listing grows.
How Does ActiveCampaign Examine to Omnisend?
| ActiveCampaign | Omnisend | |
| Finest Function | Predictive actions use machine studying to ship buyer experiences based mostly on information, resembling the most effective time to ship emails. | Internet push notifications enable manufacturers to immediately retarget prospects. |
| Finest For | Superior entrepreneurs who want high-level automation | Ecommerce entrepreneurs |
| Execs | Inactive contacts don’t rely towards your listing dimension; superior predictive actions. | Has a free plan; cheaper costs throughout the board; consists of push notification campaigns. |
| Cons | Dearer plans. | No predictive actions to optimize your campaigns. |
| Pricing/Month | From $29 per thirty days for one person and limitless emails. | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to succeed in as much as 500 contacts (together with limitless push notifications). |
| Assist | All ActiveCampaign plans supply 24/7 electronic mail and chat-based help, however solely Enterprise prospects get over-the-phone help. | All customers get 24/7 electronic mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
8. AWeber
AWeber is an reasonably priced and user-friendly electronic mail platform that’s been round since manner earlier than “advertising automation” was a factor. Nonetheless, it’s added a bunch of extra superior performance lately to assist it preserve tempo with the competitors. So how does it evaluate to Omnisend at the moment?
What Makes AWeber the Finest Omnisend Various?
- Ship extra emails without cost. AWeber’s free plan consists of 3,000 month-to-month electronic mail sends to as much as 500 contacts—that’s six instances extra emails than you get with Omnisend’s free plan.
- Cheaper for top electronic mail volumes. At the start, AWeber is an electronic mail software. That is mirrored in its paid plans, all of which supply limitless emails. For example, you’ll be able to ship as many emails as you prefer to 2,500 subscribers for $22.50/month. Omnisend’s most related package deal prices $35/month for as much as 2,500 subscribers and “simply” 30,000 month-to-month emails.
- Extra integrations. Omnisend presents ~150 integrations, in comparison with 750+ from AWeber. And it’s additionally lacking a Google Analytics integration, which may very well be a dealbreaker for some prospects.
- Cellphone-based help. All AWeber prospects—even these on the free plan—can decide up the cellphone and communicate to a help agent. Omnisend doesn’t supply any over-the-phone help (though you entry a buyer success supervisor for $400+).
How Does AWeber Examine to Omnisend?
| AWeber | Omnisend | |
| Finest Function | Create electronic mail templates in seconds utilizing your web site or Fb web page URL. | Internet push notifications enable manufacturers to immediately retarget prospects. |
| Finest For | Startups and small companies | Ecommerce entrepreneurs |
| Execs | Cheaper costs in the event you’re simply seeking to ship excessive electronic mail volumes; extra beneficiant free plan. | Provides SMS advertising in addition to electronic mail and push notifications; revenue-focused reporting. |
| Cons | Helps fewer advertising channels; much less detailed reporting. | Typically costlier (however with extra performance). |
| Pricing/Month | Free for as much as 500 electronic mail subscribers and three,000 month-to-month electronic mail sends; paid plans priced from $12.50 per thirty days for as much as 500 subscribers and limitless emails. | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to succeed in as much as 500 contacts (together with limitless push notifications). |
| Assist | All customers—even free subscribers—can entry 24/7 stay help by way of cellphone, electronic mail, and chat (though paying prospects are positioned in a precedence queue). | All customers get 24/7 electronic mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
9. Fixed Contact
Fixed Contact is just like AWeber: they’re each old-school electronic mail advertising platforms which have bolstered their characteristic units with numerous jazzy new instruments. However is Contact Contact a good Omnisend various?
What Makes Fixed Contact the Finest Omnisend Various?
- Constructed-in social scheduling. One in every of Fixed Contact’s greatest differentiators is its potential to schedule natural social posts and handle advert campaigns inside the platform. Omnisend doesn’t have any built-in social media performance.
- “Free” occasion advertising instruments. Fixed Contact prospects can entry occasion advertising instruments that enable them to create registration kinds, ship invitations by way of electronic mail, promote tickets, and extra. Omnisend doesn’t do most of that stuff—and it doesn’t at the moment combine instantly with any occasion advertising software program.
- Cellphone-based buyer help. Like AWeber, Fixed Contact presents phone-based help on all worth plans, whereas Omnisend solely presents help by way of stay chat and electronic mail.
How Does Fixed Contact Examine to Omnisend?
| Fixed Contact | Omnisend | |
| Finest Function | Handle campaigns on the go from a devoted cellular app. | Internet push notifications enable manufacturers to immediately retarget prospects. |
| Finest For | Nonprofits and charities (they save as much as 30 % on normal Fixed Contact costs) | Ecommerce entrepreneurs |
| Execs | Constructed-in social media and occasion administration instruments. | Much more refined reporting and automations; cheaper pricing. |
| Cons | Costly costs for a relatively restricted characteristic set; no free plan. | No social media scheduling inside the platform. |
| Pricing/Month | From $12 per thirty days for as much as 500 contacts and 5,000 month-to-month electronic mail sends. | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to succeed in as much as 500 contacts (together with limitless push notifications). |
| Assist | All plans supply stay chat and cellphone help, whereas Normal and Premium prospects get onboarding calls too. | All customers get 24/7 electronic mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
10. HubSpot
HubSpot is actually essentially the most feature-rich of all of the Omnisend options in our roundup, with a collection of instruments that go manner past electronic mail advertising. It’s mostly utilized by B2B manufacturers, so how does it stack up in opposition to Omnisend, which is predominantly for B2C ecommerce?
What Makes HubSpot the Finest Omnisend Various?
- Carry collectively a number of enterprise features. HubSpot presents advertising, gross sales, buyer help, operations, and content material administration performance inside a single platform, whereas Omnisend is only a advertising software.
- Various free plan. HubSpot positively isn’t the most affordable possibility, but it surely does supply a useful free plan that features limitless contacts, 2,000 month-to-month electronic mail sends, and even restricted segmentation and automation options. Omnisend’s free tier is way extra stingy.
- Excellent (free) CRM. Whereas Omnisend features as an ecommerce CRM, it could possibly’t actually compete with HubSpot’s buyer relationship administration software, which is among the finest available on the market—and it’s completely free.
- (Manner) extra integrations. HubSpot presents 1,000+ integrations—way over you’ll ever want. That’s virtually 10 instances greater than Omnisend (though, to be clear, most customers might be completely proud of Omnisend’s integrations, too).
How Does HubSpot Examine to Omnisend?
| HubSpot | Omnisend | |
| Finest Function | Join advertising, gross sales, content material administration, and customer support in a single platform. | Internet push notifications enable manufacturers to immediately retarget prospects. |
| Finest For | B2B inbound advertising | Ecommerce entrepreneurs |
| Execs | Beneficiant free instruments; combines a number of features in a single platform. | Cheaper costs; extra reasonably priced entry to superior ecommerce performance. |
| Cons | Fairly costly, particularly in the event you’re “simply” in search of a advertising automation software. | If you happen to’re not an ecommerce model, Omnisend’s not for you. |
| Pricing/Month | Free advertising plan consists of limitless contacts and a couple of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per thirty days for 1,000 contacts and 5,000 month-to-month sends. | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 internet push notifications. Paid plans begin at $16 per thirty days to succeed in as much as 500 contacts (together with limitless push notifications). |
| Assist | Paying prospects can get 1:1 electronic mail and in-app chat help. Cellphone help is accessible at Professional stage and above. | All customers get 24/7 electronic mail and stay chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. |
Incessantly Requested Questions
Conclusion
Make no bones about it: Omnisend is a high-quality ecommerce advertising automation platform.
Nonetheless, we’re assured Drip is a greater match for most ecommerce manufacturers.
All Drip prospects get entry to our full suite of refined automations, segmentation instruments, and reporting options. And we’re all the time available to supply custom-made recommendation and suggestions while you want us.
However we’re not going to persuade you with phrases alone, so see for your self by signing up in your 14-day free trial at the moment!
