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HomeProduct Management14 Product Administration Instruments (Plus Suggestions from Senior PMs)

14 Product Administration Instruments (Plus Suggestions from Senior PMs)


Why choosing the precise instruments issues

As a product supervisor (PM), you’re the hyperlink between the enterprise and improvement sides of your group. You converse for the client, whereas retaining enterprise targets in thoughts by means of all levels of the product improvement lifecycle. On this function, communication, effectivity, and a harmonious surroundings are key—and the precise suite of product administration software program may also help make your function simpler.

Many platforms exist to assist with totally different sides of the PM function, like roadmapping, gathering insights, sustaining the product backlog, and understanding the purchasers, competitors and your group. Most PMs use a mixture of product supervisor instruments that serve totally different functions. The important thing isn’t selecting one single platform to do every little thing, as an alternative it’s about making a product stack of the very best software program and programs for every process.

Key takeaways

  • Product managers want a various product stack that features a wide range of instruments for various points of the function.
  • Platforms like Aha!, Jira, monday.com, and Productboard are helpful for challenge monitoring, roadmapping, and general undertaking administration.
  • Amplitude, Tableau, and different analytics instruments are helpful for gathering buyer insights, with some platforms being extra sturdy than others.
  • Different instruments, corresponding to on-line whiteboards and video conferencing, are helpful for collaboration, relying on what you want in your group.

How one can examine product administration instruments & suggestions

Most product managers use instruments for communication, analytics, improvement monitoring, and roadmapping every day. The performance of some instruments overlap: for example, one is perhaps used for roadmapping along with challenge monitoring. Think about what you want in your product, group, and the corporate’s targets. Most product administration instruments supply free trials, and a few supply coaching. When choosing the instruments which can be proper in your group, take into account the next questions:

  • Is the performance complete sufficient to do every little thing you want?
  • Is it simple to make use of, and if there’s a steep studying curve, are you and your group keen to attend coaching to learn to use it?
  • Does it combine with software program you predominantly use, corresponding to Google Calendar or Slack?
  • Is the price inside your organization’s finances?
  • Is it within the cloud, on the desktop, or a product administration app, and does this deployment meet your group’s wants?
  • Does it make your life simpler by providing enhancements over the way in which you labored earlier than?
  • As soon as onboarded, does the instrument supply ongoing buyer assist?

14 high product administration instruments reviewed by product groups

Let’s check out 14 of the highest product administration instruments really helpful by senior product managers and development roles throughout evaluate web sites. These instruments help totally different points of the PM function, corresponding to perception technology, communication, undertaking administration, and challenge monitoring.

Aha!: product improvement platform

Aha! is a flexible product improvement platform that’s extensively utilized by PMs for strategizing, product planning, challenge monitoring, and roadmapping. This highly effective suite of instruments has an intuitive interface, which makes it simple to speak options and priorities throughout departments.

Whereas the performance is in depth, the most important studying curve could come from studying methods to customise the instrument to greatest fit your group’s wants. When you’re up and working, this can be a nice platform that could be a widespread alternative for product managers throughout a wide range of industries.

“Essentially the most full and intuitive instrument for managing the total product administration lifecycle. Aha! has been our high product administration instrument as a result of it permits us to simply collect buyer/consumer suggestions, handle and construct our digital merchandise by means of their full life cycle and combine with our downstream developer instruments for execution.” – Senior Director, Product Administration (Gartner evaluate)

Atlassian Jira and Confluence: challenge monitoring and undertaking administration

Atlassian’s Jira is an agile, development-focused instrument that’s favored by software program corporations. It facilitates the method of planning, growing, and releasing a product, and is widespread amongst product groups. Confluence is Atlassian’s collaborative documentation platform, and is commonly used along with Jira.

When you grasp Jira, it should grow to be one of the vital important instruments to your product administration work. Atlassian’s full product suite consists of a number of the most sturdy product administration instruments that you need to use to facilitate interdepartmental communication.

“My firm makes use of Jira to handle tasks and digital merchandise, create roadmaps and handle product pipelines, and for documentation, teamwork, useful resource administration, monitor points and advertising campaigns. We actually like that it consists of scrum boards, and may generate experiences, together with plugins and integrations with instruments. Jira gives nice tutorials and guides that may get your group up and working. It has helped our firm tremendously with our workflow and processes.” – Worker in Advertising and marketing, TrustRadius

We use Atlassian Confluence throughout [the] complete group, and it’s a normal instrument for undertaking documentation storing. One of many largest values of which Atlassian Confluence brings to our firm is you could handle all entry and edit rights to your paperwork from a single console, and even grant entry for patrons if wanted. The opposite massive benefit is that Atlassian Confluence [has] deep integration with different instrument[s] like Jira and Miro, so you may simply share content material between them.” – IT Product Supervisor, Info Expertise & Companies (Belief Radius)  

monday.com: work administration platform

monday.com is a extensively used cloud-based work administration platform. It’s a robust product administration system that’s extremely scalable and versatile, enabling groups to collaborate on duties corresponding to administration, backlogs, roadmaps, iterations, sprints, and automations. Its user-friendliness makes it simple for all group members to undertake.

Different work administration programs like Craft.io, Wrike, Asana, and Trello are additionally price contemplating when deciding on the very best platform in your group. monday.com gives a variety of options that might grow to be overwhelming with out the precise assist or setup. Make sure you make investments time in coaching for any work administration system—if a instrument is extra advanced than the group requires, it could direct the group’s focus to course of fairly than outcomes.

“monday.com has been an general work hub for our firm. Collaboration inside my group has been seamless, and reporting was correct and really customizable, I’ve full visibility of all ranges throughout the undertaking, and all in all, it made us produce sooner.” – Product Supervisor, IT Companies (Gartner evaluate)

Productboard: product administration platform

Productboard is a product administration platform that’s extra customer-centric, with a deal with insights and technique. Retaining the client in thoughts is a pillar of being a product supervisor, so the built-in buyer focus makes Productboard a useful gizmo. It helps groups perceive the purchasers by means of insights, prioritize options based mostly on buyer requests, and simply collaborate with the group on a roadmap. This instrument is a recreation changer for planning and insights.

“The proper instrument for the trendy product skilled. The UI is so clear and straightforward to make use of, but a lot highly effective performance is constructed into its options. I like the instant updates that every one group members see, and the massive flexibility we have now in organizing options/elements, roadmaps, insights, and so on.” – Aaron A, Product Supervisor (G2 evaluate)

Miro: on-line whiteboard

Miro is a well-liked on-line whiteboard instrument that facilitates collaboration. It has an infinite canvas and no restrict to the boards you create, making it an effective way to visualise and plan tasks of any measurement. Along with your colleagues ramped up on Miro, it turns into a robust useful resource to facilitate teamwork—whether or not your group is working within the workplace, remotely, or a mix of the 2.

Right here at Amplitude, Miro is one among our hottest inside instruments—not only for the product org, however throughout buyer success, design and advertising too. It’s the primary place anybody goes to brainstorm an concept.

“The go-to place to visualise your concepts. You’ve got available templates, shapes and a variety of different options to get you up and working with minimal coaching wants. You identify it and you’ve got it!” – Abhishek D, Product Supervisor (G2 evaluate) 

Notion: note-taking and undertaking administration

Notion is a undertaking administration instrument for note-taking and data sharing. PMs use it to coordinate tasks, targets, and deadlines, serving to streamline productiveness and facilitate communication. It gives templates, linking, clip/video insertion, wiki performance, process planning, and extra, all in a easy and pleasing interface.

Notion gives extra options and flexibility than abnormal doc sharing. It has some performance overlap with monday.com, Asana, and Confluence, in addition to with note-taking instruments like Evernote. Relying in your setup, you may customise Notion to nearly any enterprise want you’ve gotten.

“Notion is not only a note-taking app. It’s a instrument to prepare digital life.” – Mahadeep Ray, evaluate printed in The Trendy Product Supervisor

[Check out the Notion + Amplitude integration]

Tableau: enterprise intelligence and knowledge visualization

Tableau is a enterprise intelligence platform that gives richly aesthetic knowledge visualization. It helps you perceive knowledge by means of the power to create interactive dashboards. Dashboards can hook up with knowledge from a wide range of sources, and show info in pie charts, graphs, warmth maps and extra.

Different enterprise intelligence platforms additionally supply nice evaluation and visualization, corresponding to SAP BusinessObjects, Qlik, Microsoft Energy BI and others. A enterprise intelligence platform is just not a whole analytics answer, however it may be a helpful a part of your general stack.

“Tableau is a question-answer machine. I’ve a query, I take advantage of Tableau, I get a solution.” – Ralf Kölle, Product Supervisor

Amplitude: product analytics

Amplitude is the #1 product analytics answer, and consists of refined options to assist generate actionable perception. For instance, Journeys in Amplitude can be utilized to achieve key insights into buyer habits, corresponding to the place customers drop off, the paths that end in excessive conversion charges, and any factors of friction within the buyer expertise.

In comparison with instruments like Google Analytics and Tableau, Amplitude’s full analytics system supplies you with intelligence and perception into how individuals work together with your whole firm’s digital touchpoints.

“Amplitude does a extremely good job of highlighting what your knowledge’s insights are. You’ll be able to run all of the charts you need, however understanding what’s invaluable is basically the arduous half. Amplitude is the very best instrument for that.” – Kaiti Carpenter, Senior Product Supervisor, Underneath Armour

SurveyMonkey: buyer suggestions

SurveyMonkey is without doubt one of the high instruments for gathering buyer suggestions within the type of surveys. Options embrace TypeForm and SurveySparrow, which supply totally different units of performance.

When selecting a survey instrument, it’s price contemplating what sort of questions, knowledge, and analytics are required. In fact, knowledge generated from surveys must be handled conditionally, because the honesty of the responses isn’t a assure, and clients who had a very good expertise could also be much less prone to supply suggestions.

“We use SurveyMonkey occasionally to manage consumer satisfaction surveys. Up to now, we’ve additionally used it for worker satisfaction. It’s a really user-friendly software that allows us to shortly create customized questions in a wide range of codecs and gives options for straightforward evaluation of outcomes. It additionally permits nameless participation.” – Andrea Hester, Director of Operations, Clearfire Inc.

Gong: income intelligence

Gong analyzes interactions with clients over the cellphone, e mail, and through internet conferencing. It’s typically utilized by product managers to file buyer calls, collect suggestions, and share key takeaways with their groups. When it comes to knowledge intelligence options for gross sales, it’s extremely rated and widespread amongst many customer-facing groups.

“As a Director, I’ve entry to all of the calls my group makes. With a lot enriched knowledge offered by Gong, it permits me to find out about their fashion and course of and provides crucial suggestions, each good and unhealthy.” – Mollie B, Director of Development

Loom: video recording and sharing

Loom is a video instrument that makes it simple to file the digicam and display, share the video as a hyperlink, and add feedback to recordings. This instrument saves on assembly time and makes it simpler for distant or hybrid groups to speak.

For product managers, it’s helpful for sharing and explaining vital info, corresponding to new product releases. It may also be used to share excursions by means of merchandise or web sites, in addition to for software program coaching and suggestions movies.

“After I’m needing to elucidate or present one thing to somebody that will be arduous or time-consuming over written textual content, I at all times flip to Loom.” – Liam M, VP Product Administration (G2 evaluate)

Gartner: business analysis

Gartner is a analysis and consulting agency that could be a invaluable useful resource for any product supervisor’s product stack. It’s among the best methods to entry business perception and analysis. Its Product Selections instrument supplies perception on purchaser wants, merchandise and proprietary analysis knowledge. This may be vitally vital when making a product technique and roadmap.

“Gartner helps you and your organization select between the software program of a selected class simply, as many individuals have already reviewed that software program. Gartner additionally has many dependable moderators that enable you to together with your decisions.” – Wasif Z., Buyer Assist Govt and IT Officer

Slack: group messaging and collaboration

Slack is probably the preferred office messaging system amongst product groups. It has efficiently lowered the variety of emails and conferences throughout workplaces, and has facilitated communication like no different instrument has been in a position to do. With the power to create channels, ship direct messages, make video calls, join with exterior organizations and entry the interface through the desktop, internet and cellular, it’s a extremely versatile, customizable, scalable answer for any enterprise. In line with Slack’s weblog, it’s utilized by 77% of Fortune 100 corporations.

When it comes to communication, Slack is a must have for any group. Many PMs select to create Slack channels devoted to groups, varied tasks and matters of curiosity, and its ease of integration with different software program instruments could be extremely invaluable in the course of the product improvement course of.

Slack is a vital instrument used throughout the corporate for fixing and dealing on every day duties. Slack simplifies the every day communication throughout the departments as all workers throughout the firm could be simply accessible.” – Product Supervisor, Retail 

Figma: designing and prototyping

Figma lets you create high-quality prototypes which can be very near what the top product will appear to be. That is the easiest way to create mockups and designs. As soon as applied, it’s simple for product managers, designers, builders and everybody else throughout the group to make use of, enabling a seamless move of knowledge by means of all phases of improvement. Like most of the instruments talked about above, it’s additionally web-based, so no software program must be put in so as to begin designing.

“It actually helped me visualize my undertaking and create a greater understanding (right down to the scale) for the remainder of the product group.” – Megan Capriccio, Product Supervisor


There isn’t going to be one product administration instrument that addresses each want. However by customizing your product administration instruments with a stack that serves totally different functions, you may set your self—and your group—up for achievement.

Extra assets for Product Managers

  • Be taught extra about product administration and methods to break into the function.
  • Hone your product administration expertise with Product College webinars, podcasts and teams/communities.
  • From technique to execution, cowl the entire product creation course of with this free information from Infinity.
  • Hearken to audio interviews that includes the very best product managers when you commute, train or loosen up at dwelling.
  • Examine Amplitude’s PM tech stack.
  • Go to the Amplitude Academy for on-demand product analytics and product administration programs.


Get started with Amplitude

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