By Kelsey Johnson January 5, 2023
Compensate for our 12 months filled with newly launched options and performance, constructed for you.
We had an infinite 12 months of releasing options and performance within the AWeber platform in 2022 — each one devoted to creating your life simpler.
Find out about all of the updates we’ve added all through the platform that make content material creation quicker (or computerized), make automation higher and extra personalised, and make navigating and managing your account simpler and extra intuitive.
What’s new in 2022
Write and design your emails quicker
The expertise of modifying messages has modified a lot from what it was in the beginning of 2022. Crafting your emails is extra intuitive and streamlined, and you’ll even write a complete message with out utilizing the mouse (solely the keyboard).
Paste and mechanically broaden hyperlinks
Add a hyperlink to your messages and it’ll mechanically broaden to indicate the web page’s picture, description, and title — type of like a social media preview card. This easy enchancment can prevent hours importing photos and copy-and-pasting from articles, movies, and product pages.
Add photos your means
It’s the straightforward issues that make creating an e mail quicker and simpler. Add header or in-line photos to your messages through drag-and-drop out of your desktop, copy-and-paste from a doc, or add photos out of your gallery or Canva proper right into a textual content ingredient. You possibly can customise the look of your emails simply.
Drag-and-drop components into paragraphs
Have a last-minute addition to make? You possibly can drop movies, buttons, social hyperlinks, and different components instantly between your textual content (no new textual content ingredient or row vital).
By no means go away your keyboard, use Markdown as an alternative
Like shortcuts? You possibly can fashion your textual content, add bullets, dividers, and quotes proper from the keyboard with Markdown — a easy design language now supported within the message editor.
Message choices are out of your means till you want them
Generally you simply wish to kind your complete message out earlier than making changes. Properly, now you possibly can, with out distraction, with our new editor menu. It pops up with the press of a button and is hidden all different occasions.
Promote new weblog posts, movies, and merchandise mechanically
Nearly each enterprise creates digital content material — weblog posts, YouTube movies, social media posts, and even ecommerce merchandise. It takes time to create this content material, and once you’re achieved promotion can appear overwhelming. This 12 months, we made it a complete lot simpler to get extra worth out of your content material with none further work.
Routinely add your latest content material to your emails
The feed ingredient means that you can drop an Etsy retailer, YouTube channel, or RSS feed into your e mail. Each broadcast or marketing campaign can embrace your latest factor.
Notification emails that exit once you hit “publish”
Your campaigns can now be triggered to ship everytime you publish a brand new YouTube video. Or a brand new Etsy product. Or a brand new podcast or weblog publish. Arrange your campaigns so that they’ll e mail your viewers everytime you add one thing new.
Use RSS components in your e mail campaigns
Enhance RSS-triggered marketing campaign open charges with titles in your topic line. Plus, you possibly can embrace different components out of your RSS feed instantly in your marketing campaign emails. And design them nevertheless you want.
Navigating round any instrument, particularly one with a number of performance, can appear overwhelming. However we made it straightforward with expanded choices to search out the web page you want instantly.
Fast actions menu
On the high of the sidebar you now have the “Fast Menu” — accessible with a click on or ⌘ + Ok. On it, you possibly can click on to navigate to your messages, studies, integrations, and so forth. Even simpler, click on “C” to get to campaigns, “M” to get to messages, and so forth. all through your account.
Search, filter, and preview your content material
Your campaigns, touchdown pages, tags, imports, and different index pages received an overhaul this 12 months. They’re now searchable and supply on-click previews. Plus, filter your campaigns by standing (draft, energetic, and so forth.) so that you solely see those you want.
Gross sales insights to drive much more gross sales
You now have extra perception into what (and the way a lot) your subscribers are shopping for. This can assist you higher perceive what’s working in your emails so you possibly can double right down to make much more gross sales.
PayPal, Etsy, Shopify, or Stripe gross sales reporting
See how a lot cash your subscribers have paid you, all on one report. No must navigate to a bunch of various instruments or calculate the gross sales totals your self.
One-click for detailed insights
Click on on a subscriber in your gross sales report to see what they purchased. Analyzing the merchandise they buy can assist you be taught what your viewers likes probably the most and the way efficient e mail is for your enterprise.
Web page templates for 100+ industries
Want an e mail sign-up touchdown web page? A digital enterprise card? A gross sales web page? In 2022 we created over 100 new web page templates for industries starting from enterprise coaches to plumbers to Etsy retailer homeowners.
Take a look at our ever-growing touchdown web page template gallery to search out the right web page in your wants — and one which’s professionally designed and 90% of the best way achieved for you.
Enhance to 12 social comply with buttons
Among the many typical suspects, we’ve added TikTok, Patreon, Twitch, Discord, Tumblr, and Pinterest as social icons you possibly can add to your emails or touchdown pages.
That is good timing, as 2023 is projected to be the 12 months many creators and companies search to drive social followers to e mail and different instruments with higher management over viewers communications.
Time-based personalization
Folks use AWeber all world wide — and lots of have an viewers world wide, too. So a welcome marketing campaign set to ship at 8 am is likely to be 11 pm for a reader in one other time zone.
Now, you possibly can ship campaigns within the subscriber’s time zone — so each subscriber receives the e-mail at 8 am. Higher time personalization means higher open charges, clicks, and gross sales out of your marketing campaign emails.
Google Analytics G4A
AWeber touchdown pages now assist the G4A model of Google Analytics. If you happen to’re utilizing Google Analytics, it’s seemingly already on G4A. Merely plug your GA code into your touchdown web page monitoring discipline and it’ll “simply work.”
Anybody who’s preparing for Google to retire Common Analytics in 2023 can breathe straightforward realizing they will nonetheless use any current or new AWeber touchdown pages.
Developer Webhook Setup
In 2022 we gave builders the flexibility to arrange and handle webhooks instantly by their Developer account. This accelerates the time for builders constructing on AWeber.
Strive one thing new!
Take this month to strive a brand new function in AWeber. Whether or not it’s studying a keyboard shortcut or establishing an automation, the data may provide help to save time and get extra out of your e mail advertising. Tell us what you’d prefer to strive within the feedback.
