This, as my colleague Emma Corridor remarked, may very well be again to the Seventies – however in a great way.
Economical, well-written and acted (youngsters) and making the purpose – which most of VCCP’s work for Mondelez exemplifies, particularly for Cadbury. With dialogue, how nice is that?
Appears to be like as if the UK is heading again to the Seventies in the mean time however in a really unhealthy manner with hovering inflation, strikes far and wide and a clueless authorities.
However that benighted decade was a classic one for promoting and VCCP, a minimum of, nonetheless has lots of these too usually unremarked craft expertise.