Thursday, September 8, 2022
HomeAdvertisingDesign strikes up the agenda at adam&eveDDB, Lubar joins community from McCann

Design strikes up the agenda at adam&eveDDB, Lubar joins community from McCann


Chris Chapman (beneath) has joined adam&eveDDB because the company’s first artistic director of design, reporting to CCO Richard Brim. Chapman joins from Droga5 after stints at London businesses together with Wieden+Kennedy, Gray, the place he labored on award-winning Volvo and Saatchi & Saatchi.

On the similar time DDB Worldwide has recruited Alex Lubar (beneath) from McCann Worldgroup as its new COO. Lubar was head of McCann North America after durations in London, the place he was CEO, and Asia. He started his profession at DDB proprietor Omnicom’s Rapp.

Designer Chapman gained numerous awards for his Coal Drop Yard work at D5 (beneath.) He says: “Adam&eveDDB is the best company in London for artistic alternatives and I’m very enthusiastic about getting concerned.”

CCO Brim says: “Design must be on the centre of every part we do and there’s nobody higher than Chris to make that occur. We’re so excited to have somebody as gifted as him be part of the crew.”

At DDB HQ it seems as if Lubar’s job is to assist pull the community collectively, utilizing varied elements of the community to work on the identical shopper in numerous markets. DDB, as a world community, has by no means been fairly as unified as McCann.

Lubar says: “If one thing labored significantly effectively in Seoul, there’s no motive why it will possibly’t work in Brazil or the Western US. Loads of the time our purchasers is perhaps doing nice issues however they want the assistance of a world accomplice to establish and assist them bubble to the highest.”

Lubar is a gifted govt and a loss to McCann and proprietor IPG. McCann misplaced its international CCO Rob Reilly to WPP final 12 months.

As for adam&eve’s Chapman, design fairly misplaced its place in businesses as print declined in relative significance however is returning strongly as an growing variety of commercials and movies eschew dialogue for a combo of design and music.

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