Google’s John Mueller mentioned that Google Search “will not get penalized for keyword-stuffed URLs.” He mentioned stuffing the key phrases in your URLs “mainly has no impact, optimistic or destructive for serps.”
John mentioned this on Twitter and he additionally added it’s “a very good follow to say your key phrases within the URL, however the impact is minimal.” However mentioned specializing in key phrases within the URL is “typically the improper prioritization” of your website positioning efforts.
Right here is the tweet with this message which you could click on via to see extra of the context:
No, you will not get penalized for keyword-stuffed URLs. It mainly has no impact, optimistic or destructive for serps. It is a good follow to say your key phrases within the URL, however the impact is minimal. Focusing there may be typically the improper prioritization.
— 🌽〈hyperlink href=//johnmu.com rel=canonical 〉🌽 (@JohnMu) September 21, 2022
Notice, a number of years in the past, Bing instructed us how they detect URL key phrase stuffing.
Discussion board dialogue at Twitter.
Notice: This was pre-written and scheduled to be posted as we speak, I’m at present offline for Rosh Hashanah.