With clients’ rising calls for and expectations, entrepreneurs attempt to enhance the timing and impression and ROI of buyer engagements. Reaching this imaginative and prescient stays an uphill battle challenged by the rising variety of advertising applied sciences that generate knowledge silos and complicated buyer journeys. Entrepreneurs work tirelessly with fragmented knowledge sources with no single supply of reality.
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About The Writer
Cynthia Ramsaran is director of customized content material at Third Door Media, publishers of Search Engine Land and MarTech. A multi-channel storyteller with over 20 years of editorial/content material advertising expertise, Cynthia’s experience spans the advertising, expertise, finance, manufacturing and gaming industries. She was a author/producer for CNBC.com and produced thought management for KPMG. Cynthia hails from Queens, NY and earned her Bachelor’s and MBA from St. John’s College.
