We’re excited to announce that you could now leverage SearchAds Intelligence 2.0 to seek out high-intent key phrases to your Apple Search Adverts campaigns.
You will have been using Search Adverts Intelligence below ASO and Advert Intelligence. Now, with its new options, Search Adverts Intelligence will get its personal spot because the sixth product of MobileAction.
Make the most of Search Adverts Intelligence for ASO Key phrases
We highlighted why it’s best to mix ASO and Apple Search Adverts many instances. Now you may see your tracked key phrases in Search Adverts Intelligence. This manner, you may drive extra site visitors to your product pages at a decrease price by managing ASO and Apple Search Adverts collectively.
How?
For instance, you need to bid on key phrase X. You’ll be able to add this to your tracked key phrases and monitor its natural rating. If you happen to see an enchancment, you may bid on it and win the public sale for a lower cost.
Or, let’s say you’ve already bid on key phrase Y, however don’t have it in your tracked key phrases. Nonetheless, when you monitor, you may eradicate waste by stopping or pausing the key phrase based mostly on its natural efficiency.
Search by Competitor Web page Description
Now you can see your mutual paid key phrases together with your rivals on the “Search by Competitor” web page below Search Adverts Intelligence.
You’ll be able to cease losing time monitoring your rivals and get an edge with data-driven insights.
Right here is the way it’ll enable you to:
- See the way you and your rivals carry out in natural and Apple Search Adverts on a single web page, and SAVE TIME.
- Pinpoint what’s holding you again and make the modifications wanted to remain forward of the competitors
Analyze CPP Efficiency
Now you know the way you carry out on the key phrases stage, however the work doesn’t finish there, proper? You also needs to see how your advert creatives carry out.
Properly, you may simply try this, too.
Now you can measure the efficiency of your Customized Product Pages and examine their analytics together with your product web page’s analytics. This manner, you’ll simply see what works and what doesn’t in an effort to benefit from your advert funds.
P.S. It’s also possible to run advertisements in your Customized Product Pages with key phrases by means of SearchAds.com.
With these new options, now you can:
- Make the most of Search Adverts Intelligence for ASO Key phrases & see how your paid key phrases carry out and optimize your metadata accordingly.
- Search by Competitor Web page Description & examine the efficiency of your and your rivals’ paid key phrases.
- Analyze CPP Efficiency & take a look at operating advertisements in your CPPs with key phrases.
Enroll free at this time to start out leveraging your ASO and Apple Search Adverts into your UA funnel in an all-in-one dashboard and saving many hours.
