On this episode of Courageous Commerce, Olga Osminkina-Jones, svp and international class officer for intimate wellness at shopper hygiene and vitamin maker Reckitt, joins hosts Rachel Tipograph and Sarah Hofstetter to replicate on the significance of worth creation.
On this enlightening and emotional session, Osminkina-Jones speaks on the challenges and triumphs of reaching audiences in private industries like intimate wellness, the place stigma and disgrace can nonetheless preserve customers away. Having gone via her personal journey of self-acceptance, Osminkina-Jones is now working to destigmatize these merchandise.
Osminkina-Jones believes crucial ability for modern-day CPG manufacturers is knowing their customers. She discusses how manufacturers shouldn’t solely serve their clients, but additionally attempt to change their lives. She hopes that as ecommerce evolves, an increasing number of folks will embrace the intimate wellness class.Â
Stream the brand new episode beneath, pay attention and subscribe on Apple Podcasts, or discover it on Spotify.
