On this episode of Every thing Is Higher With Creators, we focus on the mantra “Evolve or Die.” How do manufacturers keep updated amid the ever-changing social media panorama? And the way are they utilizing creators to succeed?
Host Jamie Gutfreund interviews Adweek’s chief content material officer, Ann Marinovich, to assist perceive creators’ affect on the advertising and marketing business.
Marinovich has helped construct content material for among the most profitable media corporations on the market, together with Forbes and The Data. Marinovich discusses how Adweek is taking over the duty to coach manufacturers on the creator economic system, what it means for the business and the place she thinks it’s headed.
Prepare for this masterclass from a advertising and marketing grasp herself.
Hearken to the episode under and take a look at different exhibits within the Adweek Podcast Community.
