GA4, everybody’s favourite new Google Google Analytics product, will now allow you to use the Migrator for Google Analytics Google Sheets add-on software to recreate lots of your Common Analytics properties right into a GA4 property. You can even personalize the content material on your house web page to make what’s proven extra related. Let’s have a look.
Why we care. First, these new instruments try and make GA4 tolerable by permitting you to customise your dashboard and properties as near UA as attainable. Although not excellent, this could not less than convey a little bit extra familiarity into the combo. Advertisers who’ve been gradual to implement or study GA4 may discover solace in these acquainted options.
If you happen to haven’t carried out GA4 but, that is your signal.
Recreate Common Analytics audiences in Google Analytics 4
Audiences based mostly on dimensions and metrics which can be the identical in UA and GA4 may be recreated simply as they’re. When the audiences use dimensions or metrics that differ between UA and GA4, you possibly can edit the viewers definitions within the spreadsheet to make use of the related GA4 dimensions and metrics.
For every viewers, the spreadsheet consists of details about whether or not the viewers is obtainable for recreation; if it isn’t, the spreadsheet has details about why. Editable viewers circumstances are included so you possibly can modify them earlier than recreating them.
Extra info on the Migration software may be discovered right here.
Personalize the Residence web page
Needless to say whenever you personalize your homepage, the customization is barely seen to you. Different customers is not going to see your dashboard.
The next info is from the Google Analytics Assist documentation.
Personalize the metrics and dimensions
Now you can change the metrics on the overview and realtime playing cards. On the overview card, hover over a metric to see a drop-down menu so you possibly can change the metric.
On the realtime card, you may also select from various dimensions (e.g., Viewers, Metropolis) or allow us to select a dimension for you (i.e., Select for me).
Restore your decisions
Whether or not you alter the metric, dimension, or date on a card, we’ll restore your decisions in future classes. For instance, we’ll populate a card with Metropolis the subsequent time you go to Google Analytics whenever you select the dimension in your present session.
Moreover, whenever you return to a report utilizing the Just lately accessed part, you’ll see all of the adjustments you made to the report. For instance, in the event you modified the first dimension, you’ll see the dimension utilized when you choose the report from the Just lately accessed part.
Strive Recommended playing cards
While you’re new to a property and haven’t considered a card continuously, a brand new Recommended for you part will seem. The part surfaces playing cards which can be standard throughout all Google Analytics 4 properties that will help you discover helpful info in your property.
Present suggestions
Now you can give a thumbs up or thumbs down when hovering excessive proper of a card within the Recommended for you, Since you view continuously, and Insights sections. The suggestions choices permit Google Analytics to give you extra useful info sooner or later.
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Concerning the creator
Nicole Farley is an editor for Search Engine Land overlaying all issues PPC. Along with being a Marine Corps veteran, she has an in depth background in digital advertising and marketing, an MBA and a penchant for true crime, podcasts, journey, and snacks.
