Most-downloaded apps globally in 2022, in response to Apptopia.
If you wish to know what’s taking place on the planet, one essential metric is what apps persons are downloading. For 2022, Fb dropped by greater than 25%, TikTok saved profitable, and CapCut, a previously obscure video modifying software program, cracked the highest 4 most-downloaded apps on the planet. Not shockingly, it’s made by the mum or dad firm of TikTok, and is a popular instrument of influencers for creating — you guessed it — TikTok movies.
In contrast to 2021, two video games made the highest 10 for world installs, in response to information launched as we speak by cell intelligence agency Apptopia.
And whereas Fb app installs have been down, Fb’s mum or dad firm Meta could be blissful that WhatsApp, a previously Eurocentric messaging app, has continued its progress each globally and in the USA. Sadly, it’s doing so on the expense of Meta’s personal Messenger app.
Right here’s the highest 10 most-downloaded apps globally:
- TikTok: 672 million
- Instagram: 548 million
- WhatsApp: 424 million
- CapCut: 357 million
- Snapchat: 330 million
- Telegram: 310 million
- Subway Surfers: 304 million
- Fb: 298 million
- Stumble Guys: 254 million
- Spotify: 238 million
And right here’s the highest 10 most-downloaded apps for the USA:
- TikTok: 99 million
- Instagram: 72 million
- Money App: 64 million
- WhatsApp: 63 million
- Snapchat: 54 million
- Subway Surfers: 51.4 million
- Roblox: 50.9 million
- Amazon: 47 million
- Messenger: 46.3 million
- Fb: 45.5 million
What we’re seeing is proof of huge adjustments within the cell ecosystem, and the place persons are spending time on their cell units, says Apptopia’s Adam Blacker.
“Messenger is ceding share,” Blacker says. “WhatsApp grew a superb chunk in an enormous market: the U.S., [going] from 12% of WhatsApp downloads in 2021 to fifteen%. The US additionally accounted for 13% of Telegram downloads this yr versus 9% final yr.”
There are additionally important shifts in e-commerce.
SHEIN was the most-downloaded procuring app globally with 229 million installs, whereas Want, which has been on the highest downloads checklist since 2017, dropped solely off. Within the U.S., nonetheless, SHEIN took second place with 40 million installs as Amazon took first with 47 million app downloads. A brand new entrant from a Chinese language firm, Pinduoduo, truly made the U.S. checklist at quantity eight, with 16.5 million installs, after being out there for lower than half a yr.
“For the primary time ever, SHEIN is essentially the most downloaded Procuring app this yr,” Blacker says. “Fascinating sufficient, Temu (owned by Pinduoduo) has made the U.S. checklist and its worth proposition jogs my memory quite a lot of Want. What makes Temu’s arrival so spectacular is that it solely launched in late August of this yr.”
Prime 10 most downloaded procuring apps globally:
- SHEIN: 229 million
- Meesho: 210 million
- Shopee: 203 million
- Amazon: 195 million
- Shopsy: 141 million
- Flipkart: 115 million
- Pinduoduo: 79 million
- Alibaba: 66 million
- Lazada: 64 million
- Mercado Libre: 58 million
Prime 10 most obtain procuring apps in the USA:
- Amazon: 47 million
- SHEIN: 40 million
- Walmart: 32 million
- Fetch: 23.2 million
- Store: 22.9 million
- Etsy: 17.75 million
- Nike: 17.1 million
- Temu: 16.5 million
- eBay: 16.1 million
- OfferUp: 15.8 million
Apparently, Store’s largest shareholder is Tobi Lutke, the CEO of Shopify, whose software program powers the Store app. Additionally notable: one of many prime e-commerce apps is definitely a model app, Nike. Basically, Nike is turning into a major direct-to-consumer channel in its personal proper.
“Nike has at all times been a prime downloaded Procuring app within the U.S. and simply tops our first ever chart displaying direct-to-consumer apps,” Blacker stated in a weblog publish. “Its administration group is actively invested in leveraging digital channels to enhance buyer expertise. Not too long ago Lululemon has been following Nike’s lead, enabling it to grow to be the quickest rising D2C app in the USA.”
Video games are big in Google Play and the App Retailer, after all. Surprisingly, the highest 10 video games present a major variety of prime video games are previous: very previous for cell apps. Two of the highest 10 are actually 10 years previous: Subway Surfers and Sweet Crush Saga.
The highest 10 most obtain video games globally:
- Subway Surfers: 304 million
- Stumble Guys: 254 million
- Roblox: 208 million
- Sweet Crush Saga: 138 million
- Race Grasp 3D: 128 million
- 8 Ball Pool: 120 million
- FIFA Cellular: 111 million
- Merge & Struggle: 110 million
- Garena Free Hearth: 109 million
- Bridge Race: 107 million
It’s essential to notice, nonetheless, that getting essentially the most installs doesn’t equate to incomes essentially the most income. Among the greatest income earners like Conflict of Clans from Supercell received’t make the highest 10 in downloads, however are perennial prime earners.
The Apptopia information is predicated on installs from Google Play and the iOS App Retailer, however doesn’t embrace Android installs in China.
