On this newest episode of The B2B Advertising and marketing Podcast, David Rowlands sat down with advertising and marketing guide Jade Tambini (AKA B2BJade on TikTok) to debate what Jade calls ‘the advertising and marketing hole’ and easy methods to shut this – the shortage of communication and technique from administrators and the board, which results in junior and mid-level entrepreneurs operating round and attempting to choose up the items.
Jade additionally talks David by way of the altering purchaser, and what this implies for contemporary B2B entrepreneurs, in addition to why TikTok may not be price your time till you’ve acquired the fundamentals down first.
If you wish to hear extra from B2BJade, take a look at her TikTok right here.