The 7 Greatest E mail Advertising Software program For WooCommerce

Right this moment there’s a seemingly limitless checklist of electronic mail advertising and marketing software program options at your fingertips. Each enterprise has the chance to search out the software program that works finest in their very own tech stack. However what when you’re searching for a good tighter-knit set of instruments, software program that may combine with different software program options your organization already has in place?

On this article, we’ll take an in-depth have a look at the perfect electronic mail advertising and marketing software program for WooCommerce and make it easier to uncover the right match for your small business wants. All seven of those choices have a seamless integration with WooCommerce, enabling you to successfully leverage electronic mail advertising and marketing to drive buyer engagement and increase gross sales. Whether or not you’re a seasoned marketer or simply beginning your journey, you’ll depart with a greater thought of which software program answer is correct for your small business.

What’s electronic mail advertising and marketing software program?

E mail advertising and marketing software program is a robust digital software designed to streamline and improve the method of making, managing, and executing electronic mail advertising and marketing campaigns. It empowers companies to attach with their viewers, nurture buyer relationships, and promote services or products by means of focused and personalised electronic mail communications. E mail advertising and marketing software program comes outfitted with a variety of options that simplify the whole advertising and marketing workflow, similar to electronic mail creation, checklist administration, automation, and analytics.

Companies can use electronic mail advertising and marketing software program to construct and handle their electronic mail lists, making certain they attain the suitable viewers with related content material. The software program allows straightforward customization of electronic mail templates, permitting entrepreneurs to create visually interesting and interesting emails that align with their model’s id. With automation capabilities, companies can arrange triggered emails primarily based on particular actions or occasions, making certain well timed follow-ups and personalised communication. Plus, electronic mail advertising and marketing software program supplies detailed analytics and reporting, providing insights into electronic mail efficiency, open charges, click-through charges, and different important metrics, all of which assist companies refine their methods for optimized outcomes.

E mail advertising and marketing software program is a flexible answer that permits companies to effectively execute their electronic mail advertising and marketing campaigns. By harnessing its options, entrepreneurs can craft compelling emails, have interaction with their viewers, and drive conversions, finally reaching their advertising and marketing targets and constructing long-lasting buyer relationships.

What are the advantages of integrating electronic mail advertising and marketing software program with WooCommerce?

Integrating electronic mail advertising and marketing with WooCommerce software program affords a large number of advantages that empower companies to optimize their advertising and marketing efforts and drive development.

These advantages embody however are usually not restricted to:

• Customized buyer engagement: By syncing electronic mail advertising and marketing with WooCommerce, companies can entry invaluable buyer knowledge, together with buy historical past and preferences. This knowledge allows the creation of extremely focused and personalised electronic mail campaigns, delivering related content material to particular person prospects. Personalization fosters a stronger emotional connection, enhances buyer loyalty, and boosts open and click-through charges. 
• Automated workflows: The mixing permits for the implementation of automated electronic mail workflows, saving effort and time whereas making certain well timed communication. Companies can arrange trigger-based emails, similar to welcome emails for brand new prospects, deserted cart reminders, or post-purchase follow-ups. These automated workflows assist nurture leads, re-engage lapsed prospects, and drive repeat purchases.
• Segmentation for focused messaging: With electronic mail advertising and marketing and WooCommerce integration, companies can section their electronic mail lists primarily based on buyer habits and preferences. Segmentation ensures that recipients obtain emails tailor-made to their particular pursuits and wishes, resulting in larger engagement and improved conversion charges.
• Information-driven decision-making: The mixing supplies invaluable insights and analytics into electronic mail marketing campaign efficiency. Entrepreneurs can observe open charges, click-through charges, and different metrics, permitting for data-driven decision-making and steady optimization of electronic mail methods for higher outcomes.
• Elevated gross sales and conversions: By successfully combining electronic mail advertising and marketing and WooCommerce, companies can nurture leads, drive visitors to their on-line retailer, and encourage repeat purchases. Participating electronic mail campaigns can entice prospects to make a purchase order, resulting in elevated gross sales and income.
• Enhanced buyer expertise: Seamless integration between electronic mail advertising and marketing and WooCommerce ensures a cohesive buyer expertise. Constant branding, messaging, and person expertise throughout electronic mail and the net retailer construct belief and reinforce the model’s id.
• Value-effective advertising and marketing: E mail advertising and marketing is a cheap advertising and marketing channel, and when built-in with WooCommerce, companies can obtain even higher returns on their investments. In comparison with conventional advertising and marketing channels, electronic mail advertising and marketing has a decrease price per acquisition and a better ROI, making it a really perfect selection for companies of all sizes.

How to decide on the perfect electronic mail advertising and marketing software program

Choosing the proper electronic mail advertising and marketing software program that seamlessly integrates with WooCommerce requires cautious consideration of a number of key elements:

• Integration functionality: The foremost consideration is to make sure that the e-mail advertising and marketing software program can easily combine with WooCommerce. It ought to provide a dependable and user-friendly integration course of, enabling seamless knowledge synchronization between the 2 platforms. This ensures that buyer data, buy historical past, and different very important knowledge are simply accessible for focused electronic mail campaigns.
• Options and performance: Consider the options and performance provided by the e-mail advertising and marketing software program. Search for instruments that align with your small business wants, similar to customizable electronic mail templates, automation capabilities, segmentation choices, and analytics. These options allow environment friendly electronic mail marketing campaign administration and efficiency monitoring, making certain most influence and effectiveness.
• Consumer-friendliness: Go for an electronic mail advertising and marketing platform that’s intuitive and user-friendly, as this may enormously influence the effectivity of your advertising and marketing efforts. A user-friendly interface and simple navigation permit entrepreneurs to create, schedule, and analyze electronic mail campaigns with ease, even with out in depth technical experience.
• Scalability and price: Contemplate your small business’s development potential and the way the e-mail advertising and marketing software program can accommodate your wants as your buyer base expands. Select a platform that provides versatile pricing plans and scales with your small business development to keep away from the effort of switching suppliers in a while.
• Buyer assist and assets: Consider the client assist and assets supplied by the e-mail advertising and marketing software program supplier. Entry to complete documentation, tutorials, and responsive buyer assist can show invaluable in troubleshooting points and maximizing the software program’s capabilities.
• Information safety and compliance: Be certain that the e-mail advertising and marketing software program adheres to knowledge safety requirements and complies with related privateness laws. Defending buyer knowledge and sustaining compliance is essential for constructing belief together with your viewers and safeguarding your model’s status.
• Integration with different instruments: Contemplate whether or not the e-mail advertising and marketing software program integrates with different third-party instruments and providers your small business makes use of. Seamless integration with e-commerce platforms, CRM techniques, and different advertising and marketing instruments can streamline your workflow and improve total advertising and marketing effectivity.

The very best electronic mail advertising and marketing software program that integrates with WooCommerce

Right this moment, there are a handful of electronic mail advertising and marketing software program options that combine with WooCommerce. These are our high picks.

ActiveCampaign

G2 Rank: 4.5/5 stars

ActiveCampaign stands out as among the finest electronic mail advertising and marketing software program options with a complete and user-friendly interface, strong automation capabilities, and seamless integration with WooCommerce. It’s a really perfect selection for e-commerce companies looking for to reinforce buyer engagement and drive gross sales. With ActiveCampaign, entrepreneurs can create personalised and focused electronic mail campaigns, making use of behavioral triggers and superior segmentation to ship related content material to their viewers.

Distinctive options of ActiveCampaign:

• Superior automation: ActiveCampaign affords highly effective automation options that permit entrepreneurs to create advanced workflows primarily based on buyer habits and interactions. This allows well timed and personalised communication, nurturing leads, and re-engaging prospects successfully.
• Deep integration with WooCommerce: ActiveCampaign’s seamless integration with WooCommerce ensures easy knowledge synchronization, offering companies with invaluable buyer insights for creating focused electronic mail campaigns that increase gross sales and buyer loyalty.
• Conditional content material: This characteristic allows entrepreneurs to show totally different content material inside the identical electronic mail primarily based on buyer attributes or habits, delivering extra related messages and enhancing engagement charges.
• Website messaging: ActiveCampaign affords a singular website messaging characteristic that permits companies to have interaction with web site guests in real-time, providing personalised assist and inspiring conversions.

ActiveCampaign is a superb selection for companies that require superior automation and personalised buyer engagement. It’s particularly appropriate for e-commerce companies utilizing WooCommerce, because it supplies invaluable knowledge integration and automation options to drive simpler electronic mail advertising and marketing campaigns. ActiveCampaign empowers companies to create focused and impactful electronic mail advertising and marketing methods that nurture leads, re-engage prospects, and maximize conversions, making it a top-rated selection for companies aiming to realize distinctive ends in their electronic mail advertising and marketing efforts.

What languages does ActiveCampaign assist?

ActiveCampaign totally helps English Portuguese, Spanish, Italian, German, and French and partially helps Russian, Indonesian, Danish, Polish, Dutch, Hungarian, and Czech.

Which currencies does ActiveCampaign settle for?

ActiveCampaign accepts the US Greenback (USD), Canadian Greenback (CAD), Australian Greenback (AUD), and Brazilian Actual (BRL).

What’s the entry-level pricing for ActiveCampaign?

ActiveCampaign’s entry-level pricing begins at $49 per 30 days, paid yearly. With this plan, you get electronic mail advertising and marketing and advertising and marketing automation, website and occasion monitoring, entry to deep API and webhooks, electronic mail content material era, touchdown pages, inline, pop-up, and modal types, and extra.

Plus, it doesn’t matter what plan you select, you’ll get pleasure from options like:

• Accelerated onboarding
• Contact migration
• Chat and ticket assist
• Buyer enablement workshops
• And video tutorials

Discover all plans on the ActiveCampaign pricing web page.

Mailchimp

G2 Rank: 4.3/5 stars

MailChimp is a well-liked electronic mail advertising and marketing software program answer due to its highly effective set of options. Its drag-and-drop electronic mail builder permits customers to create visually gorgeous and interesting emails with none coding data, streamlining the e-mail marketing campaign creation course of.

Extra widespread MailChimp options embody:

• Advertising CRM: MailChimp’s built-in advertising and marketing CRM supplies a centralized hub for managing and understanding buyer knowledge. This characteristic allows companies to section their viewers successfully, resulting in extra focused and personalised electronic mail campaigns.
• A/B testing: MailChimp affords strong A/B testing capabilities, permitting entrepreneurs to check totally different electronic mail variations to determine which one performs higher. This data-driven method helps optimize electronic mail content material and topic strains for larger open and click-through charges.
• E-commerce integration: MailChimp seamlessly integrates with numerous e-commerce platforms, together with WooCommerce, Shopify, and Magento. This integration empowers e-commerce companies to leverage buyer knowledge and buy historical past to create automated and personalised electronic mail campaigns that drive gross sales and buyer loyalty.

MailChimp primarily caters to small and medium-sized companies that search a dependable and feature-rich electronic mail advertising and marketing platform. With accessibility, a advertising and marketing CRM, A/B testing capabilities, and e-commerce integration, it’s a terrific selection for companies trying to have interaction their viewers successfully and construct lasting buyer relationships.

What languages does Mailchimp assist?

Mailchimp supplies providers in as much as 50 languages together with English, Spanish, French, Portuguese, German, Portuguese, and Italian.

For extra data, see Mailchimp’s language settings and preferences web page.

What currencies does Mailchimp settle for?

Mailchimp accepts funds in a number of currencies, together with however not restricted to the US Greenback (USD), Euro (EUR), British Pound Sterling (GBP), Australian Greenback (AUD), Indian Rupee (INR), New Zealand Greenback (NZD) and Brazilian Actual (BRL).

What’s the entry-level pricing for Mailchimp?

Mailchimp affords a variety of pricing plans, together with a free plan and a number of paid plans. Their entry-level plan is known as “Necessities” and begins at $13 a month with as much as 5,000 electronic mail sends per 30 days. This plan provides you 3 seats and entry to options like 24/7 electronic mail and chat assist, assisted onboarding, behavioral concentrating on, 100+ pre-built electronic mail templates, customized branding, automations and signup types, A/B testing, and extra.

Go to Mailchimp’s pricing web page for extra particulars and up-to-date data.

Does Mailchimp combine with ActiveCampaign? 

MailChimp doesn’t combine with ActiveCampaign however ActiveCampaign does provide migration providers. Click on right here to study extra.

G2 Rank: 4/5 stars

Fixed Contact has a spot on this checklist attributable to its user-friendly interface and an array of highly effective options that cater to companies of all sizes. The answer’s library of pre-designed templates and customizable designs simplify the e-mail creation course of, making certain that companies can ship partaking and impactful messages to their viewers effortlessly.

Fixed Contact’s core options embody:

• Social media integration: Fixed Contact affords seamless integration with widespread social media platforms, enabling companies to increase their attain and share electronic mail campaigns on social channels. This characteristic fosters cross-channel engagement and amplifies the influence of electronic mail advertising and marketing efforts.
• Occasion administration: Fixed Contact’s occasion administration characteristic empowers companies to create, promote, and handle occasions straight inside the platform. This makes it handy for companies that usually host occasions or webinars, streamlining the whole occasion advertising and marketing course of.
• Automation: Fixed Contact supplies automation capabilities that permit companies to arrange automated electronic mail workflows primarily based on buyer actions or dates. This characteristic ensures well timed and personalised communication, nurturing leads, and sustaining constant engagement with the viewers.

Fixed Contact primarily caters to small and medium-sized companies searching for an easy-to-use and environment friendly electronic mail advertising and marketing answer. Its social media integration, occasion administration, and automation options make it a invaluable software for companies trying to have interaction their viewers successfully and drive conversions.

What languages does Fixed Contact assist?

Fixed Contact helps a number of languages together with Danish, Dutch, English, French, German, Italian, Norwegian, Portuguese, Castilian Spanish, Latin American Spanish, Swedish, and extra.

What currencies does Fixed Contact settle for?

At present, Fixed Contact accepts the US Greenback (USD), Canadian Greenback (CAN), Nice British Pound (GBP), Pesos (MXN), Euros (EU), Indian Rupee (INR), and Australian Greenback (AUD).

What’s the entry-level pricing for Fixed Contact?

Fixed Contact’s paid plans range relying on the variety of contacts a enterprise has. Their entry-level plan (the Lite plan) prices $12 per 30 days and comes with options like primary electronic mail advertising and marketing with easy-to-use templates, automated welcome electronic mail for brand new contacts, social advertising and marketing, occasion administration, AI content material suggestions (in Beta), and extra.

See all plans and pricing on the Fixed Contact pricing web page.

Does Fixed Contact combine with ActiveCampaign?

Fixed Contact doesn’t combine with ActiveCampaign however ActiveCampaign does provide migration providers. Click on right here to study extra.

AWeber

G2 Rank: 4.2/5 stars

AWeber is without doubt one of the high electronic mail advertising and marketing software program options due to its versatile options that cater to companies of all sizes. AWeber’s user-friendly interface makes it ultra-accessible to each newcomers and skilled entrepreneurs and streamlines the method of making and managing electronic mail campaigns. Plus, with an unlimited library of electronic mail templates and a drag-and-drop editor, customers can simply craft visually charming emails that have interaction their viewers successfully.

Distinctive Options of AWeber:

• Tagging and segmentation: AWeber’s strong tagging and segmentation capabilities permit companies to categorize subscribers primarily based on their habits and pursuits. This allows extremely focused and personalised electronic mail campaigns, boosting engagement and conversion charges.
• Behavioral automation: AWeber affords automation primarily based on buyer habits, permitting companies to set off emails primarily based on particular actions, similar to web site visits or clicks. This characteristic ensures well timed and related communication, nurturing leads and re-engaging prospects with personalised content material.
• RSS-to-email: AWeber’s RSS-to-email characteristic robotically sends electronic mail updates to subscribers each time a brand new weblog publish or content material is printed on the web site. This helps companies drive visitors to their web site and preserve their viewers knowledgeable about new content material.

AWeber caters to small companies, entrepreneurs, and bloggers in quest of a dependable and feature-rich electronic mail advertising and marketing answer. With highly effective tagging and segmentation capabilities, behavioral automation, and an RSS-to-email characteristic, it’s a terrific selection for companies looking for to have interaction their viewers successfully and obtain advertising and marketing success.

What languages does AWeber assist?

AWeber presently solely affords assist in English.

Whereas it could be attainable to ship messages written in different languages, AWeber can’t presently provide any assist on using different languages or character units with a person’s AWeber account. This is applicable to all points of a person’s account, together with net types, contact data, and notifications.

What currencies does AWeber settle for?

AWeber accepts the US Greenback (USD) and Euro (EUR).

What’s the entry-level pricing for AWeber?

AWeber’s entry-level pricing plan, often called the “Free” plan, permits customers to ship as much as 500 emails per 30 days to a listing of as much as 500 subscribers. This plan contains entry to primary automation, electronic mail templates, and electronic mail assist.

For customers who want extra superior options, AWeber affords a number of paid pricing plans. Their “Lite” is an entry-level plan that begins at $12.50 per 30 days and contains further options similar to limitless subscribers, 24/7 assist, and superior message analytics.

See all plans on the AWeber pricing web page.

Does AWeber combine with ActiveCampaign?

AWeber doesn’t combine with ActiveCampaign however ActiveCampaign does provide migration providers. Click on right here to study extra.

GetResponse

G2 Rank: 4.2/5 stars

GetResponse is a well-liked electronic mail advertising and marketing software program answer, well known for its strong options and user-friendly interface. The software program contains an intuitive drag-and-drop editor and customizable electronic mail templates that allow companies to craft visually interesting emails that resonate with their viewers.

The options that assist GetResponse stand out embody:

• Conversion funnel: GetResponse affords a conversion funnel characteristic that permits companies to construct automated gross sales funnels, guiding prospects by means of the shopping for course of step-by-step. This characteristic streamlines lead nurturing and improves conversion charges by offering focused content material at every stage of the client journey.
• Webinar internet hosting: One of many standout options of GetResponse is its built-in webinar internet hosting capabilities. Companies can conduct stay or automated webinars straight inside the platform, enabling efficient lead era, schooling, and engagement with the viewers.
• Superior segmentation and personalization: GetResponse’s superior segmentation and personalization choices empower companies to ship extremely focused and related content material to their subscribers. This characteristic enhances buyer engagement and drives larger conversion charges.

GetResponse is an effective match for companies looking for a complete and versatile electronic mail advertising and marketing answer. Along with the options listed above, GetResponse’s automation capabilities, in-depth analytics, and mobile-responsive designs additional solidify its place as a top-tier electronic mail advertising and marketing platform.

What languages does GetResponse assist?

GetResponse helps quite a lot of languages together with Danish, German, English, French, Hebrew, Hungarian, Indonesian, Italian, Japanese, Korean, and extra.

What currencies does GetResponse settle for?

GetResponse accepts a number of currencies when signing up for considered one of their plans. Subscriptions are sometimes billed in US {Dollars} (USD), Euros (EUR), British Kilos (GBP), and Polish Zlotys (PLN).

What’s the entry-level pricing for GetResponse?

GetResponse affords a free plan with as much as 500 contacts and a handful of options. Their paid plan pricing varies primarily based on the plan size you select (month-to-month, 12 month, 24 month). The entry-level paid plan billed month-to-month is known as E mail Advertising and prices $19 per 30 days. 

GetResponse’s E mail Advertising plan contains options like: 

• AI electronic mail generator 
• Limitless newsletters
• Limitless touchdown pages
• Web site Builder
• Primary segmentation
• Autoresponders and extra

See all GetResponse plans on their pricing web page.

Does GetResponse combine with ActiveCampaign? 

GetResponse doesn’t combine with ActiveCampaign however ActiveCampaign does provide migration providers. Click on right here to study extra.

Marketing campaign Monitor

G2 Rank: 4.1/5 stars

Marketing campaign Monitor is a top-rated electronic mail advertising and marketing software program answer that boasts a user-friendly interface and highly effective options. The software program supplies a seamless electronic mail advertising and marketing expertise, enabling entrepreneurs to create visually gorgeous and efficient electronic mail campaigns with ease, streamline buyer engagement, and nurture leads effortlessly.

A few of the options that set Marketing campaign Monitor aside embody:

• Visible journey designer: Marketing campaign Monitor affords a singular visible journey designer that permits companies to construct subtle automated workflows. This characteristic allows personalised buyer journeys primarily based on particular triggers and actions, making certain focused and well timed communication.
• Dynamic content material: With dynamic content material, entrepreneurs can personalize electronic mail content material primarily based on recipient attributes or habits. This characteristic tailors emails for particular person subscribers, boosting engagement and conversion charges.
• Deliverability and analytics: Marketing campaign Monitor supplies strong deliverability and analytics instruments, giving companies insights into electronic mail efficiency, open charges, click-through charges, and extra. This data-driven method empowers entrepreneurs to optimize electronic mail campaigns for higher outcomes.

Marketing campaign Monitor is a superb selection for companies which are targeted on buyer engagement and personalised communication. Its visible journey designer, dynamic content material, and complete analytics equip companies with the instruments they should create profitable electronic mail campaigns and drive distinctive outcomes.

What languages does Marketing campaign Monitor assist?

Marketing campaign Monitor’s software program and assist are solely out there in English, however you will have full management over the textual content and language in your emails. They don’t presently assist a number of languages.

What currencies does Marketing campaign Monitor settle for?

Marketing campaign Monitor accepts the US Greenback (USD), Australian Greenback (AUD), Canadian Greenback (CAD), Euro (EUR), Nice British Pound (GBP), and New Zealand Greenback (NZD).

What’s the entry-level pricing for Marketing campaign Monitor?

Marketing campaign Monitor affords pricing on a sliding scale primarily based on what number of contacts you will have. Their primary plan begins at $9 per 30 days and permits for an electronic mail checklist of as much as 2,500 contacts. The fundamental plan provides you entry to options like a drag-and-drop builder, a customizable template library, segmentation instruments, a free picture gallery, A/B testing, real-time reporting analytics, and extra. 

Discover further particulars on the Marketing campaign Monitor pricing web page.

Does Marketing campaign Monitor combine with ActiveCampaign? 

Marketing campaign Monitor doesn’t combine with ActiveCampaign however ActiveCampaign does provide migration providers. Click on right here to study extra.

Klaviyo

G2 Rank: 4.6/5 stars

Klaviyo has earned its spot on this checklist as a result of it’s tailor-made for e-commerce companies, seamlessly integrating with numerous platforms, together with WooCommerce and Shopify. This provides entrepreneurs the power to harness buyer knowledge and habits to create extremely focused and efficient electronic mail campaigns. 

Klaviyo affords distinctive options like:

• Behavioral segmentation: Klaviyo’s strong behavioral segmentation permits companies to categorize prospects primarily based on their actions and interactions. This characteristic allows extremely personalised electronic mail campaigns tailor-made to particular person preferences, driving larger engagement and conversion charges.
• Predictive analytics: Klaviyo’s predictive analytics leverages buyer knowledge to forecast future behaviors and engagement. This invaluable software empowers entrepreneurs to make data-driven selections, optimizing electronic mail campaigns for higher efficiency and elevated ROI.
• Deserted cart restoration: Klaviyo’s automated deserted cart restoration emails assist companies re-engage potential prospects who deserted their purchasing carts. This characteristic successfully recaptures misplaced gross sales and boosts e-commerce income.

Klaviyo primarily caters to e-commerce companies. With Klaviyo’s deep integration capabilities and highly effective automation instruments, companies can construct robust buyer relationships and drive extra conversions.

What languages does Klaviyo assist?

Klaviyo helps German, English, Finnish, French, Italian, Japanese, Dutch, Portuguese, Romanian, Russian, and extra.

What currencies does Klaviyo settle for?

Klaviyo accepts the US Greenback (USD) and British Pound (GBP).

What’s the entry-level pricing for Klaviyo?

Klaviyo’s plans are primarily based on the variety of contacts an organization has and the use case they’re trying to goal. For instance, they’ve an electronic mail plan and an electronic mail and SMS plan. Their entry-level plan begins at $45 a month and permits you 1000 contacts with options like 15,000 month-to-month electronic mail sends, cell push notifications, 150 free month-to-month SMS/MMS credit, and electronic mail/chat assist. 

See full plan particulars on Klaviyo’s pricing web page.

Does Klaviyo combine with ActiveCampaign? 

Klaviyo doesn’t combine with ActiveCampaign however ActiveCampaign does provide migration providers. Click on right here to study extra.

The choice is yours

These seven electronic mail advertising and marketing software program options that combine with WooCommerce provide a various vary of options and functionalities and are usually not one-size-fits-all. One enterprise might profit from one answer whereas a second enterprise higher advantages from one other. 

Regardless of how huge your organization is or the place you’re in your e-commerce journey, considered one of these best-in-class electronic mail advertising and marketing platforms is bound to satisfy your particular enterprise wants and propel your success into the long run.