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Universum Expertise Survey – Brazil 2023 Outcomes


Uncover who the Brazilian college students need to work (and why)!

Do You Know Who’s Ranked Amongst the High 100 Most Very best Employers in Brazil?

This yr, Universum performed an intensive survey, reaching out to over 20,000 college students from greater than 120 faculties in Brazil to determine their dream employers and the explanations behind their selections.

The survey lined numerous areas of the nation and unveiled a number of compelling traits which might be anticipated to form the hiring and employer branding methods of organizations within the upcoming yr. Listed here are some key takeaways:

1. Emphasis on Work-Life Stability

The analysis has dropped at gentle the robust want amongst Brazilian college students to realize a wholesome work-life stability. These formidable younger skills goal to strike a harmonious mix between their work-related obligations and obligations, and their private actions, household commitments, social life, and hobbies.

Flora Minardi, Nation Supervisor Brazil for Universum, emphasised the numerous influence of this rising demand within the job market: “The info from this yr’s survey reinforces how firms and organizations are recognizing the paramount significance of work-life stability for each productiveness and expertise retention. Many have already taken proactive steps by implementing insurance policies and applications that foster a tradition of equilibrium between work and private life. These initiatives embrace versatile working hours, distant work choices, and advantages that assist staff’ household life and total well-being.”

2. Impostor Syndrome, Gender Gaps in Wage… and in Preferences

In response to the analysis, girls at the moment are prioritizing attributes associated to objective when selecting an employer, similar to assist for gender equality, company social duty, and moral requirements. Then again, males are inclined to worth attributes related to efficiency, rewards, and innovation. Nonetheless, when negotiating their first wage after school, girls nonetheless ask for 19% lower than males.

3. Wage Expectations

The survey revealed that younger Brazilians are keen to just accept decrease salaries proper after graduating from college. This marks a notable decline in wage expectations, reaching the bottom level since 2019. Components like political uncertainty, inflation, and layoffs have impacted college students’ outlook on future earnings.

4. Job Preferences Throughout Disaster

The survey additionally confirmed that IT and enterprise college students specific a choice for bigger organizations over startups. Flora Minardi commented, “Right here we clearly see the influence of layoffs. In Brazil, we now have witnessed a number of organizations decreasing employees, which has generated nervousness amongst these getting into the job market. The seek for bigger and established firms nonetheless signifies stability and safety for younger expertise.”

Concerning the survey

Universum’s complete survey offers helpful insights into the preferences and expectations of scholars throughout varied fields, providing invaluable steerage for employers aiming to draw and retain high expertise. Understanding these traits shall be instrumental for organizations searching for to reinforce their employer branding methods because the job market evolves and workforce priorities shift. On August ninth, Universum held the Awards in addition to a networking occasion on the NU Financial institution workplaces in São Paulo, Brazil.

For additional particulars and in-depth evaluation of the survey findings, please go to http://universumglobal.com/rankings/brazil/.

About Universum   

Universum is a data-driven employer branding company. Based in Stockholm, we at the moment are lively in over 40 markets, with key hubs in Zürich, Paris, Berlin, London, New York, Singapore and Shanghai. The Universum Expertise Survey, performed in over 60 markets worldwide, surveyed multiple million college students and professionals about their preferences amongst potential employers, their profession concepts, and communication preferences. Leveraging this, we offer our shoppers with the analysis, technique, and artistic options they should compete extra successfully for expertise.   

Do you want to higher perceive your model picture, viewers and rivals?

Yearly Universum surveys over 1 million college students and professionals worldwide to determine the model picture standing of probably the most engaging employers. Our Analytics options provide the insights that you must win the warfare for expertise.

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