The LEGO Group has introduced the current rebrand of its VIP programme, shifting the LEGO VIP membership to a brand new one referred to as LEGO Insiders. The improved loyalty programme provides followers extra methods to have fun their block-building prowess, capturing the model’s values.
Below the LEGO Insiders programme, followers can earn factors when buying LEGO units from bodily model shops and on-line. Furthermore, 20 additional LEGO factors might be earned just by registering your wonderful LEGO assortment.Â
To earn these factors and construct your LEGO Insiders portfolio, customers might want to obtain the LEGO Builder App. Every LEGO’s distinctive QR code might be scanned for factors, and registering your set will reward you with 20 factors.Â
As a LEGO Insider, followers may even get pleasure from unique entry to the most recent LEGO merchandise and provides. In addition to that, a devoted neighborhood centre empowers customers to share their builds and study units, encouraging interactivity and a tighter neighborhood of LEGO followers.
LEGO Insiders Programme Kicks Off With World Treasure Hunt
To have fun the launch of LEGO Insiders, the thrilling LEGO Insiders Treasure Hunt begins. With the assistance of augmented actuality, followers can scan LEGO bricks at residence or in shops to discover a golden brick and win a prize.Â
By means of the treasure hunt, six fortunate winners will get the prospect to turn into a LEGO millionaire. The prize pool consists of factors redeemable within the programme’s reward centre for reductions, member-only merchandise, collectibles, and sweepstake entries for chosen nations.
The treasure hunt is barely out there in the UK, the USA, Canada, Australia, New Zealand, Denmark, Metropolitan France, Germany, and South Korea, and runs till the 2nd of October.
