Friday, October 20, 2023
HomeBrandingKylie Minogue a New Face of Jimmy Choo & Jean Paul Marketing...

Kylie Minogue a New Face of Jimmy Choo & Jean Paul Marketing campaign


Kylie Minogue
Picture Supply: Jimmy Choo x Jean Paul Gaultier

Following the newest development within the vogue world, Kylie Minogue Leads the Iconic Collaboration Between Jimmy Choo and Jean Paul Gaultier.

Kylie Minogue has once more stepped into the highlight. This time, she has emerged because the face of the extremely anticipated joint marketing campaign between famend vogue manufacturers Jimmy Choo and Jean Paul Gaultier. 

This forthcoming affiliation marks the revealing of a hanging footwear collaboration between the 2 vogue powerhouses. Additionally, this unprecedented partnership goals to mix the rebellious and daring spirits for which each manufacturers are globally revered. 

Having been a longtime admirer of each homes, Minogue was a pure alternative for the collaboration. Her historical past with the model spans many years, with quite a few appearances in custom-made Gaultier ensembles throughout her performances and Jimmy Choo sneakers tailor-made by the label’s artistic director, Sandra Choi, who occurs to be a detailed pal of the pop icon. 

Based on Florence Tétier, Artistic Director of Jean Paul Gaultier, “the collaboration is an ideal amalgamation of craft and revolt, with Jimmy Choo representing the Gaultier of the shoe world.” 

Tétier emphasizes the shared ideology of celebrating the robust feminine kind framed via popular culture. For example, Kylie Minogue top parallels the whole assortment. Principally, it’s an idea that aligns seamlessly with Minogue’s iconic standing. 

Kylie Minogue
Picture Supply Jimmy Choo and Jean Paul Gaultier

How Kylie Minogue Provides a Contact of Glamour to the British luxurious model Jimmy Choo

The charming photos and playful movie shorts, captured by esteemed French photographer and filmmaker Valentin Herfray, showcase Minogue within the new footwear assortment.

Styled by her longtime confidante Katie Grand, she dazzles in archival Gaultier ready-to-wear “icons.” The marketing campaign serves as a testomony to the values each homes maintain dear-pop relevance, feminine empowerment, and a rebellious but indefinable attraction. 

The gathering itself is a testomony to the artistic synergy between the manufacturers. Happily, it contains a number of designs that seamlessly mix the distinctive codes of Jimmy Choo and Jean Paul Gaultier. Trompe I’oeil, sexuality, insurgent class, and couture craftsmanship are all intricately woven into the capsule assortment, providing an ode to the wealthy histories and legacies of the 2 vogue giants. 

Expressing her enthusiasm, Minogue remarked that the collaboration represents a fusion of collective histories, yielding one thing contemporary and modern. Sandra Choi, Artistic Director of Jimmy Choo, echoed comparable sentiments, emphasizing the manufacturers’. Additional, she shared her devotion to transcending conventional boundaries and empowering girls. 

Kylie Minogue
Picture Supply Jimmy Choo and Jean Paul Gaultier

With its strong mix of London and Paris influences, the teamwork pays homage to the long-lasting standing of Minogue, encapsulating the essence of each homes and their shared imaginative and prescient for feminine assent. As Florence Tétier emphasizes, Minogue embodies the spirit that each manufacturers try to have fun – a real icon in each sense of the phrase. 



RELATED ARTICLES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Most Popular

Recent Comments