Each week we publish a listing of latest services and products that might assist retailers. This week’s rundown consists of instruments and upgrades for marketplaces, video commerce, returns delivery, content material era, cryptocurrencies, and cross-border logistics.
Acquired an ecommerce product launch? E-mail releases@practicalecommerce.com.
Product Releases: January 16
BigCommerce and Marketplacer accomplice on multi-vendor marketplaces. BigCommerce, an open SaaS ecommerce supplier, and Marketplacer, a platform to launch and develop marketplaces, have introduced a strategic partnership. BigCommerce clients can now rework their on-line shops into multi-currency and multi-language marketplaces.
Marketplacer
FedEx introduces Fdx, an ecommerce platform. FedEx has introduced Fdx, an ecommerce logistics platform connecting all the buyer journey. In keeping with FedEx, Fdx will assist retailers make strategic choices from the purpose of demand to supply and returns. Fdx says it helps retailers join with high-value clients, share estimated supply dates and instances, see shipments in close to real-time, entry detailed carbon emissions information, and extra.
Video commerce platform Firework launches AI digital purchasing assistant. Firework, a video commerce and engagement platform for manufacturers and retailers, has unveiled AVA (i.e., AI digital assistant), a video gross sales instrument for commerce. In keeping with Firework, AVA serves as an always-available model and product knowledgeable, able to answering clients’ questions, providing steering based mostly on previous buy historical past, and even demoing merchandise in real-time.
Amazon declares Purchase with Prime integration with Salesforce Commerce Cloud. Salesforce Commerce Cloud retailers can now combine Amazon Purchase with Prime into their purchasing expertise. Purchase with Prime for Salesforce lets customers search and filter for Prime-eligible objects. The combination permits Salesforce retailers to supply the advantages of Prime, together with free supply and 24/7 reside chat assist. Purchase with Prime for Salesforce is rolling out as invitation-only to pick Salesforce retailers.
Salesforce Commerce Cloud
Shopify and Manhattan Associates to construct an order administration resolution. Manhattan Associates, a provide chain commerce firm, has partnered with Shopify to launch an enterprise order administration resolution. The mixed platform will even embrace Manhattan’s post-purchase customer support instruments.
Rokt to amass AfterSell to broaden providing for Shopify SMB clients. Rokt, a post-purchase ecommerce advert platform, has agreed to amass AfterSell, a Shopify upsell and cross-sell supplier. By way of the acquisition, Rokt will broaden its consumer portfolio to greater than 20,000 SMB retailers. The transaction is predicted to shut by February 1, 2024.
Lily AI launches content material era to enhance product discovery. Lily AI, a retail know-how platform, has launched AI-powered content material era. Retailers and entrepreneurs can automate copy for titles and descriptions which are search-optimized, data-driven, and on-brand. Additional, web site merchandisers, copywriters, and different digital creatives can use the instrument to enhance effectivity and speed up the manufacturing of electronic mail and promoting campaigns.
Lily AI
Ecommerce market Mercari to permit Bitcoin funds. Mercari, a Japan-based consumer-to-consumer ecommerce market, will allow customers to buy its community-listed merchandise utilizing Bitcoin beginning in June. In keeping with a Nikkei report, the ecommerce platform will facilitate Bitcoin transactions by way of Melcoin, its Tokyo-based crypto trade subsidiary. Distributors and sellers will nonetheless obtain the paid Bitcoin in native fiat foreign money, as {the marketplace} will convert the Bitcoin via its trade accomplice in actual time.
X companions with Shopify for in-stream product promotion. X has introduced a cope with Shopify that gives retailers extra promoting alternatives on the social platform. In keeping with a submit on the X Enterprise account, the partnership will allow “all Shopify retailers to achieve much more clients by leveraging the ability of X.”
Alibaba’s logistics arm, Cainiao, presents grouped supply service within the U.S. Cainiao, Alibaba Group Holding’s logistics unit, will open a brand new U.S. service for shoppers to bundle a number of purchases collectively, reducing supply instances to as little as 5 days. Cainiao mentioned in a press release that the cross-border delivery service would primarily assist Chinese language shoppers and college students within the U.S. who have a tendency to purchase items on China-based ecommerce websites.
Cainiao
