Glazed donut nails, latte make-up, cinnamon cookie butter hair… there have been many meals themed magnificence traits which have come on to the scene lately.
In summer time 2023, the “tomato lady” development took over on social media. It wasn’t nearly the way to do your make-up, however about bringing the colour pink into your whole summer time temper board (outfits included).
Whereas we haven’t seen an analogous holistic coloration development this summer time, we have now seen an increase in one other food-themed coloration palette.
Peach Make-up: Trending in Magnificence Influencer Advertising
In accordance with Traackr’s knowledge, creators and their audiences look like thinking about peachy make-up. This curiosity ranges from peach coloured blush, to eyeshadow, to lip merchandise, to paint corrector/concealer, and extra.
Content material Mentioning Peach Make-up Phrases, Evaluating H1 2024 vs H1 2023
- +20% activated influencers
- +26% mentions
- +25% engagements
- +70% video views
There was a variety of merchandise and types that had been talked about alongside this development, a few of the hottest of those included Huda Magnificence, Kylie Cosmetics, NYX, Fenty Magnificence, Haus Labs, Make Up For Ever, Estée Lauder, MAC Cosmetics, and e.l.f. make-up.
In relation to sort of content material, there have been fairly a couple of creators driving this development with GRWM (prepare with me) movies, full glam appears, pure magnificence appears, and extra. And, a few of the creators that produced excessive performing content material mentioning peach make-up included:
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