Embrace being mistaken as the final word aggressive benefit.
You could already be judging the title. “Being proper is clearly higher than being mistaken”, you may say. And sure, that’s true — however that’s not the selection on the desk.
All of us stay right here in the true world, the place we don’t get to decide on if we’re proper or mistaken. Sadly, we solely get to decide on to behave — after which hope for the very best, and react accordingly.
However we will do greater than hope.
The trick is to construct your self an atmosphere the place, once you’re mistaken (which you will be, a lot), you may take your learnings and switch the state of affairs round.
You see, it’s not that you just need to be mistaken — it’s that it is advisable to acknowledge that you just received’t be proper.
Even for those who do all of the analysis, speak to lots of of potential prospects or current customers, examine each field, dot each i, and cross each t — nicely, you’ll nonetheless be mistaken. Or at the very least not totally right.
You possibly can’t construct one thing proper, since you don’t know what the definitive “proper” actually is (if it even exists). However you can construct one thing mistaken, after which iterate in direction of proper.
Studying is that journey of iteration.
