Martech Zone talked about that integrations and automation have been going to be key for e mail entrepreneurs. At Agent Sauce, we work with Actual Property brokers and that’s precisely what they’re demanding. A few issues it’s best to find out about actual property:
- Actual Property brokers aren’t technologists and don’t have an IT division to name up once they need assistance. They’re entrepreneurs, rapidly undertake applied sciences, and all the time measure the affect. They’re typically very subtle entrepreneurs – as a result of their earnings relies on it.
- Actual Property brokers work with margins. Each expense made on a brand new advertising vendor or know-how is cash out of their revenue margin on a house offered. Because of this, they’re extraordinarily cautious concerning the instruments they undertake, how easy they’re to make use of, and the affect they make on the sale.
Because of this, brokers and actual property companies have pushed us to develop options across the clock. Past e mail, we now mechanically push a Itemizing of the day to our actual property buyer’s Fb wall and Twitter stream. And we are able to mix their itemizing pictures mechanically and construct a digital tour by way of internet or YouTube video.
Automated Social Media Actual Property Listings
The social media put up we dynamically construct and publish is without doubt one of the agent’s listings and features a hyperlink on to a digital tour that we host for our clients. After we developed the function, we have been not sure of how receptive buddies could be to seeing an actual property itemizing on their wall.
Seems, very receptive! A lot of our brokers get feedback nearly each day. They don’t seem to be from the identical group of individuals and generally should not the kind of remark the client would possibly need to hear (like needing to be cleaned) however for an actual property agent presence of thoughts is essential and having an ongoing dialog about their itemizing retains them on high.
Our actual property advertising service is now built-in with Twitter, Youtube (we dynamically generate movies from the itemizing pictures), and Actual Property Itemizing Syndication providers. The outcomes have been improbable – our shoppers have seen a few 25% improve within the variety of web page views on digital excursions, inbound textual content, and toll-free inquiries.
This response shocked us considerably and illustrated very clearly how integrating social media into your advertising efforts (even in a really brick-and-mortar enterprise) can have an incredible affect in your model. Right here’s one of many automated YouTube Actual Property Tour Movies mechanically assembled and revealed with photographs related to the itemizing.
Agent Sauce Actual Property Digital Excursions
Our options don’t cease there… on the subject of digital excursions, you possibly can combine your listings to:
- SMS/Textual content Messaging – Present instantaneous details about a list to potential consumers by way of Textual content Message. With our revolutionary system, potential consumers can request extra data, request an in-depth e mail package deal concerning the itemizing, request a viewing of the property, and click on by way of to a Cell Optimized Digital Tour.
- Toll-Free Name Seize – Potential consumers name a toll-free quantity and take heed to a prerecorded message concerning the listings. Callers have the choice of urgent the “1” button to attach the decision on to the itemizing agent.
- Digital Tour – Add an infinite variety of photographs to be seen in a search engine-optimized branded Digital Tour. Every Digital Tour contains social networking hyperlinks, agent contact data, scheduling viewing request, a mortgage calculator, and a strolling rating/map.
- Cell Digital Tour – Similar to the On-line Digital Tour besides it’s optimized for a cell phone’s display measurement. Consists of entry to all uploaded photographs, itemizing, and agent contact data.
- YouTube Movies – Agent Sauce takes the digital tour photographs, creates a list video and uploads it to YouTube.com. The video could be uploaded to the Actual Property Agent’s YouTube channel, Agent Sauce’s channel, or each. The video will also be downloaded for burning to DVD/CD or different distribution.
- Fb Itemizing – Put up your listings to your Fb wall utilizing our superior social media integration instruments. Choose a Itemizing of the Day schedule, Put up new listings, and altered listings on demand! And add a tab to your Fb profile exhibiting your listings! Every itemizing incorporates the entire property data and hyperlinks again to your digital tour, driving visitors again to you.
- Twitter Put up – Tweet your listings to your Twitter stream utilizing our superior social media integration instruments. Choose a Itemizing of the Day schedule, and publish new listings on demand.
