Somebody is seeking to transfer to a brand new CMS the place the location has 20,000 merchandise on the front-end of the web site. When the location switches to a brand new CMS, it sounds just like the URLs might want to change. He requested if he might redirect 20,000 URLs.
The reply is sure, he ought to do this, if he can not maintain these URLs the identical. And sure, that course of must be automated, John Mueller of Google mentioned on Twitter:
It is best to redirect all pages. It feels like it will be worthwhile to speak along with your builders and have them do it programmatically.
— 🍟 johnmu (private) up to date for 2022 🍟 (@JohnMu) September 1, 2022
However in the event you had 20 billion URLs, you need to do the identical factor, redirect all of them, John added. However do not anticipate rankings to not change in any respect, rankings change with new URLs and new CMS platforms. So do not anticipate to see no rating modifications when making CMS modifications.
Right here is the place John mentioned that:
You are able to do 20 billion redirects. And sure, all website migrations / CMS modifications WILL have an effect on search. It is a new web site, in any case. You’ll be able to’t change every part and likewise anticipate every part to stay the identical.
— 🍟 johnmu (private) up to date for 2022 🍟 (@JohnMu) September 1, 2022
Discussion board dialogue at Twitter.
