Google’s John Mueller stated that in case you make your content material creation choices based mostly off of key phrase search quantity lists, then these items of content material might be mediocre, at greatest. John stated on Twitter “do not concentrate on key phrases & “search quantity” lists like this, they’re going to lead you into mediocracy.”
What John is saying is that if you’re searching for content material concepts and use base them on a listing of key phrases that present excessive search quantity, then the content material doubtless will not be ok to rank properly in Google Search. In brief, write content material which you can write one thing superior about, and don’t pressure your writing based mostly on what individuals are trying to find – particularly if you do not know the subject tremendous properly.
John added, “seeing a listing like that as a goal for content material makes me fear that you just’re not going to get rather a lot out of your work, or that your work goes to be fairly superficial.” He stated “I might search for matters that match your experience & ardour. The place are you able to contribute that is not already lined by a lot of others, and accomplish that in ways in which present one thing new & helpful? Do not concentrate on key phrases & “search quantity” lists like this, they’re going to lead you into mediocracy.”
Listed below are these tweets:
@JohnMu Please are you able to write on these matters individually with out coping with Key phrase Cannibalization? pic.twitter.com/GNnMaPvZ8g
— KINGSLEY KUMI🇬ðŸ‡ðŸ‡ºðŸ‡¸ (@chatwithking) October 26, 2022
I might search for matters that match your experience & ardour. The place are you able to contribute that is not already lined by a lot of others, and accomplish that in ways in which present one thing new & helpful? Do not concentrate on key phrases & “search quantity” lists like this, they’re going to lead you into mediocracy.
— johnmu: nothing is everlasting, use 302 at all times 💫 (@JohnMu) October 26, 2022
Discussion board dialogue at Twitter.
