Former Wunderman Thompson world artistic director Jo Wallace (under) is becoming a member of S4 Capital’s Media.Monks as a worldwide ECD. Wallace discovered herself within the nationwide information in 2018 when she was embroiled within the “stale white males” redundancy saga at what was then JWT. she subsequently received a case towards the Every day Mail’s reporting.
At JWT then Wunderman Thompson she headed artistic on Nestle together with KitKat, Aero, Milky Bar, Yorkie and Polo. She additionally helped launch the Honest NDA initiative – a cross-industry marketing campaign to spotlight the misuse of non-disclosure agreements in sexual harassment circumstances.
Media.Monks CCO Jouke Vuurmans says: “We had been in search of somebody with the expertise of higher-scale enterprise-level corporations and, on the similar time, we had been in search of somebody that might handle creatively the dialog and the artistic technique with shoppers, and has a extremely deeper information of manufacturing, as a result of that’s at all times our focus. So it was a protracted seek for the suitable match however Jo suits the invoice completely.”
Wallace says: “I at all times wish to suppose that my greatest work is forward of me. I needed to be sure that my subsequent profession step took me someplace that’s genuinely shaping the way forward for promoting and taking the {industry} ahead. And I truthfully suppose that MediaMonks will allow me and my group to create our greatest work.
“They function at a unique degree to conventional companies. Once I was chatting with Jouke, I cherished that he described MediaMonks as an organism that’s at all times rising and adapting. I actually relished that new means of working and that they’re thriving on change and never caught previously.”
Let’s hope it isn’t out of the frying pan into the hearth for Wallace. Media.Monks just lately introduced a hiring freeze following an S4C revenue warning. The content material agency has been accused of taking over extra work than it may deal with.
