State of affairs
When a constructive overview about your product is revealed on G2 or one other overview website, leverage it in an e-mail sequence to indicate prospects how firms are benefitting out of your answer.
It’s also possible to use critiques to shut a deal that’s on the rocks. For instance, let’s say a lead is near signing. However then there’s an surprising objection and the prospect says they’re contemplating one other vendor.
Discover a G2 overview of your organization—or out of your potential consumer’s competitor—to assist steer the dialog again in the appropriate path.
Triggers
- A G2 overview is revealed
- A prospect is contemplating one other vendor
Actions
- Leverage the overview in an e-mail sequence to prospects
- Analysis critiques of competitor distributors and evaluate them to critiques of your answer
