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I’m excited to share that MoEngage has been acknowledged in The 2022 Gartner® Magic Quadrant™ for Multichannel Advertising Hubs. MoEngage is known as for the primary time ever within the Magic Quadrant report.
At MoEngage, we purpose to construct an Insights-led Buyer Engagement resolution powered by AI. We initially centered on fixing for mobile-app engagement and tasted success as international manufacturers comparable to Nestle, Deutsche Telekom, McAfee, and Airtel adopted our platform to enhance the adoption and engagement of their cell app – nevertheless, the purpose was at all times to transcend mobile-app and construct a sturdy multichannel buyer engagement resolution. That is why, over the previous couple of years, we strengthened our AI-insights and multi-channel marketing campaign orchestration capabilities throughout virtually all digital channels comparable to electronic mail, SMS, web site, cell app, push notifications, WhatsApp, and Social retargeting.
The proof of the pudding is in product adoption, and I’m very excited to notice that a big chunk of our clients use MoEngage, not only for their cell app however for multichannel engagement. In reality, ~90% of our clients are working multi-channel campaigns throughout greater than 3 channels and ~30% throughout greater than 5 channels. Immediately greater than 1200+ manufacturers throughout 35 nations, together with Ally Monetary, IMVU, Audiomack, Travelodge, Deutsche Telekom, Nestle, Flipkart, Landmark Group, and Kredivo belief MoEngage.
In reality, with a rating of 4.9 out of 5, we’re the highest-rated Multi-channel advertising platform by clients in Gartner® Peer Insights™. We have now additionally obtained the very best scores for Analysis & Contracting (4.8/5), Integration & Deployment (4.8/5), Service & Assist (4.9/5), and Product capabilities (4.8/5) – with 95% of buyer reviewers keen to advocate our product to others.
On this context, validation of our AI-powered multi-channel capabilities by reputed analysts makes me comfortable. We debuted as a Sturdy Performer within the 2021 Forrester Wave for Cross-Channel Marketing campaign administration, adopted by our robust debut within the not too long ago launched 2022 Gartner® Magic Quadrant for Multichannel Advertising Hubs.
Within the newest Gartner® Crucial Capabilities for Multichannel Advertising Hubs report, MoEngage scored in all 4 Use Circumstances: Marketing campaign Creation, Marketing campaign Orchestration, Marketing campaign Execution, and Marketing campaign Administration.
Lastly, it’s not nearly our “product.” In right this moment’s world, nobody wins by working in a silo, and we invested in constructing a trusted community of know-how, consulting & resolution companions, and resellers who empower our clients to construct and function profitable buyer engagement applications. We now have direct and straightforward integrations with a number of world-class CPaaS platforms, Cloud options, Analytics instruments, Buyer knowledge platforms and warehouses, Attribution, and A/B testing instruments. That is along with our consulting & resolution companions, which embrace the likes of worldwide companies comparable to Verticurl, Merkle, and extra.
We’d prefer to thank Gartner® for this recognition, and our clients, companions, and staff for his or her assist. You will get a replica of the 2022 Gartner® Magic Quadrant for Multichannel Advertising Hubs right here.
