in Advertisers, Businesses, Evaluation, Greatest Advertisements of the Yr, Inventive, Information
3 hours in the past
My decide for Advert of the Yr is “Tenting” for Twix. It’s the sort of object that we had been all ready to return again after months of watching severe content material that weighs a bit on you. This advert is each gentle and a bit silly but additionally hyperlinks again to the craving you could have while you take pleasure in consuming Twix. The movie doesn’t take itself too critically, it stays primary with an added factor of insanity. Good.
My favorite advert from BETC Paris is “Oodyssey” for Veet Males. Who would have thought {that a} consumer like Reckitt would have been in a position to approve that. Ballsy.
Jerome Galinha is an government inventive director at BETC Paris.