Our Most In style Posts of 2021

This can be my final put up of 2021, and I wish to thank everybody who has spent a few of his or her beneficial time studying this weblog. My purpose for this weblog has all the time been to offer content material that readers will discover informative, thought-provoking and helpful, and I have been immensely gratified by the eye and engagement this weblog has acquired.

I am planning to make a couple of adjustments to this weblog in 2022. The plans are largely closing, and I will be detailing them in my first put up of subsequent 12 months. Generally, although, I wish to diversify the weblog content material and construct it round a couple of main content material classes. For instance, I am planning to incorporate a ebook overview on a few month-to-month foundation.

For the previous a number of years, I’ve used my final put up of the 12 months to share which posts have been most generally learn. For this checklist, I am solely contemplating posts that have been printed in 2021. I’ve ranked the posts primarily based on cumulative whole reads, so posts printed early within the 12 months have an apparent benefit.

So in case you missed any of them, listed here are our 5 hottest posts of 2021: 

1. B2B Highlights From The CMO Survey
2. Advertising and marketing to Millennial B2B Patrons – The Rise of Micro-Moments
3. Advertising and marketing Week Article Takes Goal At Account-Based mostly Advertising and marketing 
4. Analysis Explores the Worth of B2B Thought Management
5. [Tie] Digital Transformation Comes of Age:  B2B Findings from “The CMO Survey”
6. [Tie] Use a “Barbell” Technique for Higher B2B Advertising and marketing 

Joyful holidays to everybody, and finest needs for a terrific 2022!

Picture courtesy of Republic of Korea by way of Flickr (CC).