The 15 greatest WooCommerce themes by area of interest for 2023

Studying Time: 16 minutes

Many companies consider that WooCommerce themes are solely appropriate for companies in a small variety of industries, however that’s a delusion! 

The truth is that there are such a lot of WooCommerce storefront themes, any enterprise can use them. 

On this article, we’re going to check out the highest 15 WooCommerce themes for every area of interest, in an effort to put together for an awesome subsequent 12 months.

Finest WooCommerce themes comparability

How to decide on the appropriate WooCommerce theme

Earlier than you select a WooCommerce theme in your web site, first take a step again and think about the kind of merchandise you promote. Are your merchandise primarily vogue gadgets, electronics, meals or one thing else? No matter it’s, you may select WooCommerce themes designed particularly for these merchandise.

Subsequent, think about your funds and search for appropriate WooCommerce themes that match into it. On the similar time, you’ll want to consider which options are important in your model and be certain that your chosen theme provides them. For instance, you’ll want a theme that helps each desktops and cell units.

Lastly, earlier than you hit that buy button, bear in mind to learn buyer critiques in regards to the theme’s reliability and efficiency. Buyer critiques are one of the best ways to vet an internet product, so that you shouldn’t skip out on this step. 

On this method, primarily based on the critiques, options, pricing, and merchandise, you may simply choose an acceptable WooCommerce theme for your online business. 

15 of the perfect WooCommerce themes for each ecommerce area of interest

1. Astra

Primary options: Astra advertises itself as the preferred WordPress theme of all time, and it’s straightforward to see why. It provides all of the instruments WordPress and WooCommerce directors have to create a good looking website that matches their distinctive picture. It offers quite a few WooCommerce-specific options tailor-made to the wants of on-line shops: customise the checkout course of, construct retailer pages with a drag and drop interface, and configure a fast product view that enables guests to see product particulars with out clicking by to a separate web page.

Value: Astra can be utilized at no cost, or improve to one in every of three choices. Astra Professional is $49 per 12 months when paid yearly and it provides customization controls, built-in layouts, fashionable checkout kinds, and a website builder, in addition to deep integrations with widespread WordPress plugins. The Important Bundle is $79, providing every part in Professional plus widgets and pre-built blocks, premium starter templates, a web page builder, and precedence help. The $149 Development Bundle offers entry to each function, together with an AI-powered content material creator and a wise suggestions collector.

Optimized for: Astra is a WooCommerce theme, so it’s been constructed with ecommerce in thoughts. That features a “conversion prepared checkout,” optimization for cell customers, a dropdown cart, product catalog, fast view for merchandise, and way more.

Types: With greater than 200 pre-built layouts to select from, plus the Professional tiers giving superior customization choices, Astra web sites will be no matter you need them to be.
Omnisend can be utilized with Astra to create high-converting deserted cart restoration emails.

2. Divi

Primary options: With greater than 600,000 energetic installations, Divi WooCommerce themes, now often called Elegant Themes, is likely one of the hottest WordPress themes obtainable (its webpage boasts that it’s “the preferred WordPress theme on this planet”). Along with being a flexible theme, it additionally features a web page builder so you may fine-tune your pages. There are greater than 800 premade web site layouts to select from, a drag and drop builder to make it good, the choice to create your personal headers and footers, and you can also make adjustments utilizing customized CSS in case you’re comfy.

Value: Divi will be bought for $67 for a single 12 months of updates and help. That is meant for web site house owners who need to leverage the no-code builder, get entry to 24/7 help, and the Divi theme and builder. The Divi Professional plan begins at $211 per 12 months and offers further entry to limitless cloud storage, Divi AI, and extra. The Divi Company plan at $286 lets internet companies join the total suite of Divi merchandise, together with VIP help and staff administration for as much as 8 members. 

Optimized for: As a flagship theme for Elegant Themes, Divi is highly effective, responsive throughout display screen sizes, routinely reduces CSS and JavaScript recordsdata to enhance load time, provides search engine optimization options, and has heaps of customization choices in addition to a big library of pre-made layouts. In different phrases, it’s appropriate for nearly something you may think about, and that’s why it’s used on so many web sites already.

Types: As you’ve in all probability seen by now, Divi is flexible. Between the web page builder, pre-made layouts, kinds, sliders, CTAs, galleries, and customized CSS, you may actually make your website every part you need it to be.

3. Ocean WP

Primary options: OceanWP is likely one of the high free WooCommerce themes, with over 5 million downloads. It really works with a number of web page builders together with Elementor WooCommerce themes and Beaver Builder, making it straightforward to customise your website to your distinctive wants.

Value: Free. For added choices, the Private Plan is $43 a 12 months and can be utilized on three websites. The Enterprise Plan is $71 a 12 months and can be utilized on sixsites. The Company Plan is $127 a 12 months and can be utilized on fifty websites, premium product updates and buyer help, further extensions, royalty-free pictures, and professional demo websites for 50 customized ecommerce web sites.

Optimized for: OceanWP is a light-weight and quick WooCommerce template, with loads of customization choices. It’s absolutely responsive and RTL language prepared. There are greater than 30 templates to select from if you wish to get began rapidly, or you may create your website from scratch. There are seven customizable header kinds, a high bar for options like a social menu, and three completely different cell menu kinds to select from. The WooCommerce integration consists of web page styling in your store and particular person product pages, and a multi-step checkout.

Types: With the templates, demos, help for web page builders, built-in header kinds, world fonts, world website layouts, and ecommerce instruments, OceanWP is a perfect platform for no matter model you’re seeking to obtain.

4. Free Drug Retailer Theme

Primary options: They are saying an image says a thousand phrases, and Free Drug Retailer Theme prioritizes footage. It comes pre-loaded with Retina-ready pictures in addition to a picture slider, so you may present your merchandise trying their highest. This theme’s base design additionally has an account toolbar on the high of the display screen, plus a menu part with hyperlinks to different pages in addition to a outstanding search bar. Help for parallax visible results additionally offers your website a high-quality, skilled really feel with no coding required.

Value: Free to obtain when you share it on Fb, Twitter, or LinkedIn. 

Optimized for: Though any ecommerce website might use this theme, because the identify suggests it’s primarily aimed toward manufacturers promoting dietary supplements, drugs, or different well being merchandise. Free Drug Retailer Theme helps tablets and smartphones, loading properly on each and permitting guests to make purchases from any system.

Types: Free Drug Retailer Theme has a single preset model, however its broad customization choices will mean you can create the precise design you need.

5. Neve

Primary options: Neve is a robust however versatile theme. It comes with greater than 100 pre-made starter websites in its library, with new ones added each month. It’s appropriate with Google’s AMP, has a drag and drop builder to customise to your liking, and is thought for its velocity.

Value: Neve has three pricing plans: Private for 69eur a 12 months, Enterprise for 149eur a 12 months, or Company for 259eur a 12 months. Every plan permits the theme for use on limitless websites, with Enterprise and Company providing further options together with WooCommerce Booster and enhanced help.

Optimized for: Neve is a mobile-first theme, guaranteeing that guests can simply navigate and purchase out of your retailer on their telephones. It’s additionally been designed for a clean integration with WooCommerce, boasting ecommerce options like a floating cart, catalog layouts, wishlists, a gallery slider, and optimized checkout layouts to make the shopping for course of quicker and simpler.

Types: Already utilized by ecommerce shops of just about each kind, Neve will be personalized to your liking.

6. Flyingo

Primary options: Flyingo’s eye-catching centerfold is ideally designed for promotional codes, limited-time reductions, and different unique provides. This can be a feature-rich theme preferrred for ecommerce shops, with numerous format choices together with a class grid and class listing to assist guests discover what they’re searching for.

Value: A private license is $104 and the business license $135. Not like different high WooCommerce themes, the private license doesn’t enable an finish product to be bought with it, so ecommerce shops would want at the least the business license. Flyingo additionally provides further companies that may be bought individually, together with six extra months of help ($31), all-in-one retailer customization ($1,479), and GDPR & CCPA compliance new privateness guidelines ($49).

Optimized for: Flyingo is right for companies in journey and tourism, with help for worldwide currencies and international languages, together with Arabic and Hebrew that are learn from proper to left as an alternative of left to proper. It’s a responsive theme that appears stunning on any display screen dimension.

Types: Flyingo is a clear theme with no scarcity of options. Though it doesn’t have pre-built layouts to make use of, its website builder and fashionable options mean you can construct your retailer the way in which you need it.

7. Boutique

Primary options: The boutique is a clear, easy, and chic theme with none distractions, focusing in your merchandise. This theme has a built-in absolutely responsive slider and carousel on the homepage so you may function your greatest merchandise and particular provides. With a footer widget, you may add your delivery data, privateness coverage, and e mail signup.

Value: Free to obtain, or $49 for a premium model with help and additional options.

Optimized for: From fashionable watches, stunning attire, and designer baggage to sun shades and even magnificence merchandise promoting trendy gadgets on-line has grow to be more and more widespread. Whether or not you’ve gotten ten or 1000’s of merchandise to promote, you may show your product in a contemporary and clear vogue. Folks love to buy on-line for luxurious manufacturers or boutique-related merchandise, so opening a worthwhile eCommerce retailer and promoting to a whole bunch of potential clients from anyplace on this planet.

Types: The boutique theme has a easy fashionable model excellent for clear and minimalistic on-line shops; with a customizer, you may simply change header and footer colours to suit your total model.

8. Elitario

Primary options: Elitario’s dwell demo incorporates a darkish splash display screen, a headline, supply, and a single CTA—a wonderful approach to present guests your important message, whether or not that’s a product to promote or an invitation to hitch your e mail listing. Its darkish look provides a layer of sophistication, and there’s every part right here to have interaction guests: promotions, testimonials, and a weblog interface.

Value: Like Flyingo, there are three pricing choices: Private at $79, Business at $103, and Enterprise at $279, with ecommerce shops requiring at the least a Business license to promote merchandise. There are additionally add-ons you can buy, together with six further months of buyer help ($24), all-in-one setup ($1,479), core plugins ($24), and GDPR/CCPA compliance ($49).

Optimized for: Elitario is a WooCommerce template aimed toward on-line liquor shops and beverage distributors. It consists of the power to filter by worth, dimension, and age so guests can discover the bottle they’re searching for. Guests may open an account and create a wishlist. On high of that, there’s one-click set up, high-quality inventory pictures so as to add pleasing visuals to your retailer, and it comes loaded with the favored Elementor web page builder. Elitario additionally provides a set of highly effective JET plugins, together with however not restricted to Woobuilder, Tabs, Blogs, Product Gallery, and Components.

Types: Like Flyingo, Elitario doesn’t supply pre-built layouts to select from so there’s just one model to select from. As soon as put in, you need to use Elementor to customise the format and look.

9. Overlay

Primary options: Overlay offers you the power to construct web sites from scratch with none information of coding or improvement. When you’ve got an ecommerce retailer built-in with WooCommerce, then Overlay has particular themes for you. It’s identified to be light-weight, quick, and extremely customizable. 

Value: Overlay offers three tiers of pricing: the Single Website License, beginning at $25, with premium WooCommerce themes and options, devoted help, and updates for one 12 months; the 5 Website License at $39, with the identical options because the Single Website License however for 5 websites, and the Limitless Website License for $65, which, because the identify suggests, offers the identical capabilities for limitless web sites. 

Optimized for: Pace, usability, efficiency, and help. Any ecommerce enterprise with these necessities, together with a responsive display screen or system setup, cell navigation, and additional cell customization settings can use this theme. 

Types: All of the Overlay themes are constructed into the WordPress customizer, so you may simply create your model the way in which you need. Adjustments are on the spot so that they occur as you edit every setting in actual time. 

Omnisend can be utilized with Overlay to create SMS advertising and marketing campaigns that attain clients the place they’re.

10. Storefront

Primary options: Storefront is an official WooCommerce theme that provides seamless integration with the WooCommerce platform together with its extensions, and is particularly designed for ecommerce shops. With over 5 million whole downloads, it’s one of the widespread free WooCommerce themes amongst distributors in a variety of verticals. Storefront is constructed and maintained by WooCommerce core builders, providing you with peace of thoughts that theme or plugin updates gained’t trigger conflicts.

Value: Free, with choices to pay for enhanced options. A $79 annual subscription unlocks further instruments—like a pricing desk, parallax, product sharing, mega menus, and extra—and private help. Alternatively, particular person merchandise will be bought if all the bundle isn’t wanted.

Optimized for: Constructed for ecommerce shops, Storefront is likely one of the greatest free WooCommerce themes, with the obtain figures to show it. Take pleasure in product classes, plus latest, featured, on-sale, or top-rated merchandise all on the homepage. There’s a versatile grid system and enhanced search engine optimization efficiency to assist consumers discover you.

Types: Storefront is deliberately clear and easy, offering an excellent place to begin in your retailer. From there, the number of design choices and plugins show you how to construct.

11. Woostify

Primary options: Woostify is a free WordPress theme that’s particularly designed to be appropriate with WooCommerce shops. Its demo websites spotlight its versatility, with shops created for every part from furnishings to jewellery and pets to pizza.

Value: Free. For added options, there are three plans for Woostify Professional: Private ($49/12 months), Skilled ($79/12 months) and Company ($129/12 months). This offers you entry to add-ons together with starter websites, countdowns, headers and footer builder, Woobuilder, a Purchase Now button, product fast view, and extra. Nonetheless, the one distinction between the three paid tiers is what number of websites are supported, with Private permitting utilization on a single website, Skilled permitting three websites, and Company permitting limitless.

Optimized for: Woostify is a well-liked free ecommerce theme. Its light-weight design has minimal efficiency impression, and it’s versatile sufficient to work for virtually every kind of on-line shops. The starter websites embody templates for every part from vogue and cosmetics to furnishings and vehicles. It additionally helps RTL languages and translation.

12. Velure

Primary options: Velure is a clear and traditional WooCommerce theme, with loads of customization choices. It’s a responsive theme so completely adjusts to the display screen dimension it’s being seen on—guaranteeing your clients can purchase from you on their telephones too. There are helpful widgets obtainable, together with e mail sign-up to develop your e mail listing and social icons to assist improve your following.

Value: The Private plan is $69 a 12 months and permits the theme for use on limitless websites, and consists of updates and help for a 12 months. The Lifetime plan is a one-off $159 fee, with lifetime updates and help. Alternatively, the All Themes Package deal offers 35 themes for $99 a 12 months.

Optimized for: Velour’s design is right for vogue and furnishings manufacturers, but it surely’s versatile sufficient for use by any ecommerce retailer. One of many theme’s standout options is an Instagram bar on the high of the display screen, exhibiting your newest pictures and inspiring website guests to take a look at your profile.

Types: There are 4 shade schemes to select from, and the customizer reveals real-time previews as you make adjustments.

13. Shoptimizer

Primary options: Shoptimizer is a quick WooCommerce theme with a deal with velocity, design, and conversions—all essential elements for an ecommerce retailer. The design choices embody the power to take away the header, footer and sidebar on the checkout web page, so the fee kind has no distractions and this will assist to extend conversions.

Value: $99 with one 12 months of updates and premium help.

Optimized for: This can be a highly effective ecommerce theme with useful options for retailer house owners. You may add gross sales countdowns on single merchandise, belief badges for social proof, make product particulars sticky on scroll, and add further product data beneath the purchase button. These are all options designed that will help you make extra gross sales. Along with these, the theme has search engine optimization enhancements, Elementor web page builder, and pre-designed pages to get began rapidly.

Types: Shoptimizer is able to creating websites and shops in a spread of kinds. The theme comes with pre-designed pages for House, About, Contact, FAQs, and gross sales pages, all of that are included with the one-click demo. There’s additionally a customizer to make changes, and Elementor to allow you to actually create as you need.

14. Gamein

Primary options: Gamein is an impressive WooCommerce theme for any retailer that sells video games, consoles, or different gaming-related merchandise. The homepage options customizable branding in addition to contact data, a search bar, and a hyperlink to the customer’s profile. Beneath these are sections for promotions, product listings, function descriptions, testimonials, and weblog posts.

Value: A private license prices $69 and a business license $90. Like another themes on this listing, a private license doesn’t allow merchandise to be bought so ecommerce shops would require at the least a business license. Alternatively, there’s the MonsterONE subscription program for $13.25 which provides 24/7 help, entry to over 250,000 gadgets, and 35% low cost on unique gadgets. There’s additionally the power to buy particular person add-ons, together with six months of further help ($21), all-in-one customization ($1,479), must-have plugins ($24), and GDPR & CCPA Compliance ($49).

Optimized for: Gamein is a mobile-first, responsive ecommerce theme. It provides help for RTL languages and helpful ecommerce options, together with superior product search, cross-selling choices, product preview pop-ups, product comparisons, and the power for guests to create wishlists.

Types: Gamein comes with a single model however there are a number of colours to select from. It additionally has a web page builder to allow you to create your retailer the way in which you need it.

15. Flatsome

Primary options:  Flatsome is a multi-purpose, responsive WooCommerce theme. It’s cell and velocity optimized, and helps companies create quick web sites with an awesome person expertise with none coding. You may leverage the Ajax pagination and filtering settings, good mini cart widget choices, and a Stay Theme Choice panel for limitless choices. 

Value: The common license begins at $59 and provides all premium options plus future updates and help for UX themes for as much as 6 months. This plan is for one person for a single finish product, which finish customers should not charged for. The Prolonged license for $2950 will be deployed for merchandise which the tip person is charged for. 

Optimized for: Flatsome works nicely for any store, firm web site, or consumer web sites, whether or not you’re a freelancer or an company. You may create tremendous quick and responsive web sites which additionally present good person experiences, together with limitless choices for the web page builder. 

Types: Flatsome offers a UX builder which is appropriate with the WordPress block editor. 

Suggestions for customizing your WooCommerce themes

You may comply with the steps given beneath to customise your WooCommerce themes:

1. First, use the WordPress customizer. This lets you simply customise WooCommerce themes with no need to edit any software program code.
2. Subsequent, use a web page builder plugin. Web page builder plugins like Elementor or Beaver Builder may also help you create customized layouts simply. 
3. Lastly, use your WooCommerce extensions. There are millions of WooCommerce extensions and so they show you how to add further options and performance to your on-line retailer. 

Omnisend: The perfect e mail advertising and marketing platform for all WooCommerce themes

Omnisend is likely one of the hottest e mail advertising and marketing instruments for ccommerce manufacturers, and it provides options which are designed particularly that will help you improve gross sales and develop quicker. These embody:

1. Deserted cart restoration
2. Product suggestion emails
3. Welcome collection
4. Order and delivery confirmations
5. SMS advertising and marketing
6. Popups and signup kinds

This instrument is simple to make use of and integrates with WooCommerce in just some clicks. Omnisend additionally provides pre-built integrations with widespread WooCommerce plugins, akin to WooCommerce subscriptions and WooCommerce Product Bundles. It’s a scalable platform that may show you how to develop your online business, and might simply deal with WooCommerce shops of any dimension.

Wrapping up

Whether or not you’re beginning out otherwise you’re already established however your website wants an replace, one in every of these WooCommerce templates might do exactly the trick.

Your theme and total website look will dramatically impression your outcomes as an ecommerce vendor. From customization and visible design to loading occasions and cell efficiency, it’s crucial to discover a theme that meets the wants of your retailer.

These are simply among the quickest WooCommerce themes we’ve seen in 2023. Every of those works splendidly with Omnisend. To see how, get began with Omnisend at no cost at the moment.

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