MailerLite is finest often called a low-cost electronic mail advertising platform.
(Most likely as a result of it’s known as “MailerLite”).
That fame is definitely slightly deceptive. MailerLite gives a wealth of further performance past electronic mail, giving customers the ability to construct web sites and touchdown pages, create high-converting signup kinds, and combine with their favourite ecommerce instruments.
However numerous different platforms do the identical stuff. So which is true for your enterprise? That can assist you make an knowledgeable alternative, we’ve in contrast the highest 10 MailerLite options by:
- Worth
- Product options
- Buyer help
- Execs and cons
- Audience
Let’s dive in…
What’s the Greatest MailerLite Various?
| MailerLite Options | Greatest For | High Options | Pricing/Month |
| Drip | DTC ecommerce | Section your complete viewers primarily based on real-time retailer, customer, and advertising information. | From $39 per thirty days for as much as 2,500 contacts and limitless electronic mail sends. |
| Klaviyo | Ecommerce companies and builders | Personalization and segmentation instruments will let you create buyer segments primarily based on real-time information. | Free for as much as 250 contacts and 500 month-to-month electronic mail sends; paid plans priced from $45 per thirty days for as much as 1,000 contacts and 10,000 month-to-month electronic mail sends. |
| Mailchimp | Small companies | Superior analytics and reporting assist entrepreneurs make data-driven selections. | Free for as much as 500 contacts and 1,000 month-to-month electronic mail sends; paid plans begin at $9.99 per thirty days for 500 contacts and 5,000 month-to-month electronic mail sends. |
| Omnisend | Ecommerce entrepreneurs | Internet push notifications enable manufacturers to immediately retarget clients. | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 net push notifications. |
| AWeber | Startups and small companies | Create electronic mail templates in seconds utilizing your web site or Fb web page URL. | Free for as much as 500 electronic mail subscribers and three,000 month-to-month electronic mail sends; paid plans priced from $16.15 per thirty days for as much as 2,500 subscribers. |
| ConvertKit | Content material creators | Built-in e-newsletter referral program helps creators develop their attain by leveraging their current viewers. | Free for as much as 1,000 subscribers and limitless electronic mail sends; paid plans begin at $9 per thirty days for as much as 300 subscribers and limitless sends. |
| Brevo (FKA Sendinblue) | Low-budget electronic mail advertising | Ship transactional emails with assured 97 p.c deliverability. | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 per thirty days for limitless contacts and 20,000 emails per thirty days. |
| Fixed Contact | Nonprofits and charities | Handle campaigns on the go from a devoted cell app. | From $9.99 per thirty days for as much as 500 contacts and 12,000 month-to-month electronic mail sends. |
| GetResponse | Small companies that want superior advertising instruments | Constructed-in GPT-3.5 powered electronic mail generator. | Free for as much as 500 contacts and a couple of,500 month-to-month electronic mail sends. Paid plans begin at $15.58 per thirty days for 1,000 contacts and limitless electronic mail sends. |
| HubSpot | B2B inbound advertising | Join advertising, gross sales, content material administration, and customer support in a single platform. | Free advertising plan consists of limitless contacts and a couple of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per thirty days for 1,000 contacts and 5,000 month-to-month sends. |
The ten Greatest MailerLite Options
1. Drip
Hey, look, it’s us! We’re Drip, a advertising automation platform constructed particularly for ecommerce manufacturers—notably DTCs. Our instruments make it fast and simple for manufacturers like yours to ship laser-targeted electronic mail advertising and onsite campaigns customized to the behaviors and preferences of your clients. And you are able to do all of it your self, with none superior technical abilities.
What Makes Drip the Greatest MailerLite Various?
- Constructed for ecommerce. Most electronic mail platforms (MailerLite included) are all-rounders providing generalist instruments catering for a wealth of industries. Not us. We constructed Drip from the bottom up with ecommerce companies in thoughts—so every thing we do is geared towards driving ecommerce leads, gross sales, and income.
- Developed for ecommerce. Our product growth is 100% ecommerce-focused, so each time we add a brand new characteristic or instrument, you will be positive it’s designed to sort out a typical ecommerce advertising ache level or ship on a particular ecommerce purpose. MailerLite serves clients in a number of industries, and it has to fulfill all of them, leading to a extra generic growth pathway.
- Ecommerce-driven UI. MailerLite has an exquisite, clear interface. But it surely caters to a variety of audiences, so there are inevitably some options and menus that simply weren’t constructed for companies like yours. As a result of ecommerce is Drip’s complete factor, our UI makes it easy to seek out all of the essential ecommerce automations, information, and instruments you want, with none noise or muddle.
- Specialist strategic help. We all know what wonderful ecommerce advertising seems to be like, as a result of it’s all we do. Our help crew isn’t simply right here to supply fundamental technical recommendation—we’ll pull up a (metaphorical) chair, dig into your technique and targets, and supply options tailor-made to your ecommerce model. MailerLite’s buyer help is quick and pleasant, however it’s extra about troubleshooting than strategic steering.
- Superior onsite advertising capabilities. Our addition of Sleeknote, a feature-rich onsite kind and popup-building platform, provides us a transparent edge in relation to onsite ecommerce advertising. MailerLite’s kind builder is completely useful however lacks our wealth of customization and personalization choices.
- Income-focused reporting. We perceive that income is the be-all and end-all for ecommerce manufacturers, so we make it tremendous simple to perceive the ROI of your campaigns. Entry income metrics for each automation and electronic mail, and examine Drip-attributed gross sales to see precisely how a lot income you’re producing by means of our platform. MailerLite’s studies are extra targeted on engagement, and it solely gives ecommerce monitoring for Shopify and WooCommerce shops.
How Does Drip Examine to MailerLite?
| Drip | MailerLite | |
| Greatest Characteristic | Section your complete viewers primarily based on real-time retailer, customer, and advertising information. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Greatest For | DTC ecommerce | E-mail advertising freshmen |
| Execs | A devoted ecommerce platform, not a generalist instrument. | Has an outstanding free plan, low costs, and a set of easy-to-use instruments good for small companies, entrepreneurs, and content material creators. |
| Cons | In the event you’re not in ecommerce, Drip isn’t the perfect match. | Restricted superior performance like income attribution; lack of ecommerce monitoring for platforms apart from Shopify and WooCommerce. |
| Pricing/Month | From $39 per thirty days for as much as 2,500 contacts and limitless electronic mail sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 per thirty days for 1,000 subscribers and limitless emails. |
| Help | Our help is rated 8.8 on G2 (vs. a mean of 8.6 for advertising automation platforms) and consists of reside audio display screen sharing to resolve issues in actual time. | Free MailerLite accounts embrace 24/7 electronic mail and chat help for the primary 30 days. All paying clients get 24/7 electronic mail help, whereas Superior subscribers additionally get entry to round the clock reside chat help. |
2. Klaviyo
Klaviyo is an ecommerce-specific advertising automation platform for electronic mail, SMS, and push notifications. In contrast to Drip, it’s not precisely a DIY platform; you’ll want superior technical abilities (and ideally an in-house dev crew or full-service Klaviyo company) to unlock its potential. For that cause, it’s hottest with large retailers and ecommerce manufacturers.
What Makes Klaviyo the Greatest MailerLite Various?
- Constructed for promoting on-line. In the event you’re in search of particular ecommerce performance and also you’ve bought the mandatory tech abilities, Klaviyo does a greater job than MailerLite, a extra generalist platform.
- Constructed-in CRM. You may technically use MailerLite as a sort-of CRM, however provided that you will get by with extraordinarily fundamental performance. Klaviyo, then again, has a built-in CRM designed with ecommerce manufacturers in thoughts, permitting customers to raised perceive their clients.
- Commerce-oriented dashboard. Klaviyo’s dashboard provides you at-a-glance entry to retailer income, income per marketing campaign, and income per automation. In the meantime, the MailerLite dashboard is all about engagement (assume open charges, click-through charges, click-to-open charges). Nonetheless helpful information, however not the stuff that basically makes your enterprise tick.
- Extra integrations. Klaviyo options 300+ pre-built integrations with all of your favourite ecommerce instruments, from Gorgias to LoyaltyLion to ShipStation. MailerLite has 140 integrations (together with 22 particular ecommerce integrations). That’s nonetheless a lot, but when it is a numbers recreation, Klaviyo wins fingers down.
- Extra templates. Klaviyo has a library of 100+ ecommerce templates masking electronic mail, SMS, kinds, and automations. MailerLite has numerous templates, too, they usually’re fantastically designed—however solely a handful are ecommerce-specific.
Is Klaviyo too costly? Try our piece on the finest Klaviyo options in the marketplace.
How Does Klaviyo Examine to MailerLite?
| Klaviyo | MailerLite | |
| Greatest Characteristic | Personalization and segmentation instruments will let you create buyer segments primarily based on real-time information. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Greatest For | Ecommerce companies and builders | E-mail advertising freshmen |
| Execs | Refined ecommerce options and reporting. | Extraordinarily user-friendly and much cheaper than Klaviyo. |
| Cons | Requires superior technical abilities (or, ideally, a full-service Klaviyo company) to make use of it successfully. | Lacks Klaviyo’s superior ecommerce performance. |
| Pricing/Month | Free for as much as 250 contacts and 500 month-to-month electronic mail sends; paid plans priced from $45 per thirty days for as much as 1,000 contacts and 10,000 month-to-month electronic mail sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 per thirty days for 1,000 subscribers and limitless emails. |
| Help | After the in depth onboarding program, help is restricted to reside chat and emails. | Free MailerLite accounts embrace 24/7 electronic mail and chat help for the primary 30 days. All paying clients get 24/7 electronic mail help, whereas Superior subscribers additionally get entry to round the clock reside chat help. |
3. Mailchimp
Mailchimp is comfortably the world’s hottest electronic mail advertising platform, with a mammoth 66 p.c market share at time of writing. However whereas thousands and thousands of companies use Mailchimp, the corporate drew hearth for climbing its costs and gutting its once-beloved free tier, leaving it open to cheaper, extra feature-rich opponents—like MailerLite.
What Makes Mailchimp the Greatest MailerLite Various?
- Simple to choose up and go. Mailchimp is a cinch to make use of, even in the event you’re a complete electronic mail advertising novice. MailerLite is extraordinarily user-friendly, too, however it’s worthwhile to full the platform’s approval course of earlier than sending emails. And in the event you’re importing 1,000+ contacts, you’ll must confirm the way you acquired them. So it’s slightly trickier to hit the bottom operating with MailerLite.
- Constructed-in CRM. As we’ve already famous, MailerLite doesn’t have a correct CRM. Mailchimp does have a CRM, and whereas the performance is slightly restricted, it does will let you see how a lot income you’ve generated from every contact.
- Extra superior design testing. With MailerLite, you possibly can preview how emails will look on cell and desktop earlier than sending. However Mailchimp goes a lot additional, letting you see design previews for various electronic mail shoppers.
- Combine with extra instruments. Mailchimp gives 300+ integrations throughout 20 classes, together with design, ecommerce, and level of sale. That’s greater than double MailerLite’s variety of integrations.
- Free electronic mail templates. MailerLite might need the perfect free product tier within the electronic mail advertising recreation, however it doesn’t embrace entry to any electronic mail templates. In contrast, free Mailchimp customers can entry a restricted variety of professionally designed templates.
- Extra refined reporting. Mailchimp’s studies are among the finest in the marketplace, incorporating all the fundamental stuff like clicks and open charges alongside social media and electronic mail consumer stats. And it has a direct Google Analytics integration. MailerLite is way extra restricted right here.
Want options Mailchimp doesn’t have? Try our greatest Mailchimp options for ecommerce.
How Does Mailchimp Examine to MailerLite?
| Mailchimp | MailerLite | |
| Greatest Characteristic | Superior analytics and reporting assist entrepreneurs make data-driven selections. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Greatest For | Small companies | E-mail advertising freshmen |
| Execs | A generalist electronic mail automation platform that’s simple to make use of. | Does many of the stuff Mailchimp does (and some issues it doesn’t) at a less expensive worth level. |
| Cons | Considerably costlier, regardless of providing comparable performance. | Much more fundamental reporting makes it more durable to optimize campaigns. |
| Pricing/Month | Free for as much as 500 contacts and 1,000 month-to-month electronic mail sends; paid plans begin at $9.99 per thirty days for 500 contacts and 5,000 month-to-month electronic mail sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 per thirty days for 1,000 subscribers and limitless emails. |
| Help | Paid plans embrace 24/7 help by way of chat and electronic mail. Telephone and precedence help is simply out there to Premium clients paying $350+ per thirty days. | Free MailerLite accounts embrace 24/7 electronic mail and chat help for the primary 30 days. All paying clients get 24/7 electronic mail help, whereas Superior subscribers additionally get entry to round the clock reside chat help. |
4. Omnisend
Omnisend is one other ecommerce-oriented advertising automation platform that enables manufacturers to construct and ship electronic mail, SMS, and push campaigns. It’s utilized by 100,000+ ecommerce companies, together with large names like Bare & Well-known Denim and Hallmark.
What Makes Omnisend the Greatest MailerLite Various?
- Further free performance. In the event you’re predominantly trying to ship emails, MailerLite’s free product tier is tough to beat. Whereas Omnisend can’t compete on quantity, it does give free customers entry to some juicy options that MailerLite lacks, together with electronic mail templates, click-mapping, SMS messages, and push notifications.
- Goal extra channels. Omnisend helps push notification and SMS campaigns, providing you with extra methods to succeed in your viewers. You’ll must pay for added integrations to try this by means of MailerLite.
- Ecommerce-friendly reporting. MailerLite’s reporting predominantly focuses on engagement metrics (though Shopify and WooCommerce shops can entry income information). Conversely, Omnisend is very revenue-oriented, with detailed income attribution and reporting. It additionally makes it easy to seek out key ecommerce-specific studies, corresponding to campaigns with essentially the most complete income.
- Tailor-made help at larger tiers. All paying MailerLite clients get 24/7 electronic mail help, whereas top-tier subscribers can additionally entry round the clock reside chat help. With MailerLite, each consumer will get 24/7 electronic mail and reside chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor.
- Extra ecommerce electronic mail templates. Omnisend clients can entry 100 ecommerce-specific electronic mail templates. MailerLite has a good template library, however it’s break up throughout a number of industries and channels.
How Does Omnisend Examine to MailerLite?
| Omnisend | MailerLite | |
| Greatest Characteristic | Internet push notifications enable manufacturers to immediately retarget clients. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Greatest For | Ecommerce entrepreneurs | E-mail advertising freshmen |
| Execs | In-depth, revenue-focused reporting. | Less expensive, with out sacrificing too many options. |
| Cons | No matter your checklist measurement or electronic mail quantity, MailerLite is cheaper. | No push notifications or SMS messaging (until you purchase integrations). |
| Pricing/Month | Free to succeed in as much as 250 contacts per thirty days, together with 500 month-to-month electronic mail sends, as much as 60 SMS messages, and as much as 500 net push notifications. Paid plans begin at $16 per thirty days to succeed in as much as 500 contacts (together with limitless push notifications). | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 per thirty days for 1,000 subscribers and limitless emails. |
| Help | All customers get 24/7 electronic mail and reside chat help, whereas Professional and Enterprise subscribers additionally get a devoted buyer success supervisor. | Free MailerLite accounts embrace 24/7 electronic mail and chat help for the primary 30 days. All paying clients get 24/7 electronic mail help, whereas Superior subscribers additionally get entry to round the clock reside chat help. |
5. AWeber
AWeber targets the same viewers to MailerLite—entrepreneurs and small companies—and gives comparable instruments (electronic mail advertising, automation, touchdown pages, signup kinds, and extra). So is it a viable MailerLite different?
What Makes AWeber the Greatest MailerLite Various?
- Extra electronic mail templates. AWeber clients can entry an astonishing array of electronic mail and e-newsletter templates, at 600+. They’re arguably much less refined than MailerLite’s templates—but when we’re solely trying on the numbers, AWeber is the clear winner.
- Extra touchdown web page templates. Comparable story: there’s nothing unsuitable with MailerLite’s touchdown web page templates, however AWeber gives much more of them. AWeber has virtually 150 touchdown web page templates at time of writing, in comparison with round 50 with MailerLite.
- Telephone-based help. Merely put, MailerLite doesn’t do telephone help; solely reside chat and electronic mail. With AWeber, you possibly can decide up the telephone and communicate to an actual human, no matter which product tier you’re on. That’s proper: even free customers get over-the-phone help.
- Ship push notifications. MailerLite has a ton of performance, however it doesn’t embrace push notifications. Conversely, AWeber does supply push campaigns—even clients on its free tier can ship them to as much as 50,000 subscribers.
How Does AWeber Examine to MailerLite?
| AWeber | MailerLite | |
| Greatest Characteristic | Create electronic mail templates in seconds utilizing your web site or Fb web page URL. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Greatest For | Startups and small companies | E-mail advertising freshmen |
| Execs | Extra electronic mail and touchdown web page templates. | Cheaper than AWeber, has a extra beneficiant free plan, and features a built-in web site builder. |
| Cons | Lacks superior performance, like refined automations. | Smaller template library (though its templates are arguably higher-quality). |
| Pricing/Month | Free for as much as 500 electronic mail subscribers and three,000 month-to-month electronic mail sends; paid plans priced from $16.15 per thirty days for as much as 2,500 subscribers. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 per thirty days for 1,000 subscribers and limitless emails. |
| Help | All customers—even free subscribers—can entry 24/7 reside help by way of telephone, electronic mail, and chat (though paying clients are positioned in a precedence queue). | Free MailerLite accounts embrace 24/7 electronic mail and chat help for the primary 30 days. All paying clients get 24/7 electronic mail help, whereas Superior subscribers additionally get entry to round the clock reside chat help. |
6. ConvertKit
ConvertKit is one in all a handful of feature-rich advertising instruments designed for content material creators, giving them entry to kind and touchdown web page builders, automations, and—after all—electronic mail advertising. It’s amassed a base of 560,000+ clients, who’ve used the platform to succeed in over 600 million followers and followers worldwide.
What Makes ConvertKit the Greatest MailerLite Various?
- Constructed for creators. MailerLite is a greater match for content material creators than most advertising automation platforms. But it surely lacks a few of ConvertKit’s devoted, creator-friendly options. It additionally gives numerous stuff creators won’t want, making for a barely extra cluttered UI.
- Constructed-in referral advertising. Referral applications are some of the dependable methods for creators to develop their viewers—and ConvertKit has one constructed into its platform. MailerLite integrates with a number of referral advertising instruments (together with GrowSurf and SparkLoop), however you’ll need to pay additional for them.
- Unlock sponsorship income. ConvertKit helps creators with 10,000+ subscribers who ship at the very least one e-newsletter per week discover paid sponsorships, giving them one other solution to monetize their content material. MailerLite isn’t constructed solely for content material creators and doesn’t supply something comparable.
- Higher worth for small-scale accounts. In the event you solely have a tiny viewers (<300 subscribers), ConvertKit’s free account may be a greater match than MailerLite’s, as a result of it consists of limitless electronic mail sends.
How Does ConvertKit Examine to MailerLite?
| ConvertKit | MailerLite | |
| Greatest Characteristic | Built-in e-newsletter referral program helps creators develop their attain by leveraging their current viewers. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Greatest For | Content material creators | E-mail advertising freshmen |
| Execs | Simple-to-use engagement and monetization instruments for content material creators. | Intuitive, low-cost, feature-rich electronic mail advertising instruments. |
| Cons | In the event you’re not a content material creator, ConvertKit is a nasty match. | Lacks ConvertKit’s creator-friendly options, like referral advertising and help find sponsorships. |
| Pricing/Month | Free for as much as 1,000 subscribers and limitless electronic mail sends; paid plans begin at $9 per thirty days for as much as 300 subscribers and limitless sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 per thirty days for 1,000 subscribers and limitless emails. |
| Help | Paying clients get reside chat and electronic mail help, with precedence entry supplied to Creator Professional subscribers. Free subscribers solely get neighborhood help. | Free MailerLite accounts embrace 24/7 electronic mail and chat help for the primary 30 days. All paying clients get 24/7 electronic mail help, whereas Superior subscribers additionally get entry to round the clock reside chat help. |
7. Brevo (FKA Sendinblue)
Brevo—or Sendinblue, because it was once recognized—provides MailerLite some critical competitors within the value-for-money stakes. Its free tier is great and it does rather more than “simply” electronic mail advertising, incorporating SMS, WhatsApp, signup kinds, and even the flexibility to handle Fb advertisements.
No surprise it’s utilized by 500,000 clients in 180 nations.
What Makes Brevo the Greatest MailerLite Various?
- Ship extra emails at no cost. On stability, we expect MailerLite’s free plan is barely extra beneficiant than Brevo’s as a result of it gives extra options. However in the event you’re simply trying to ship emails, Brevo is arguably a greater match. Its free plan lets you ship as much as 300 a day to limitless contacts—and it even consists of free transactional emails.
- Attain limitless subscribers. Each platforms supply excellent worth. Nonetheless, Brevo fees by electronic mail sends and consists of limitless subscribers on all worth plans (even the free one), whereas MailerLite fees by subscriber numbers and consists of limitless emails. So if you’d like extra subscribers and fewer electronic mail sends, Brevo works out cheaper.
- Free CRM entry. MailerLite doesn’t have a CRM platform; Brevo does—and it’s completely free.
- Constructed-in transactional emails. Brevo permits clients on all plans to ship transactional emails—a significant instrument for any ecommerce enterprise. MailerLite technically doesn’t do transactional emails, though it does have a separate transactional electronic mail platform, MailerSend.
- Further channels. Whereas each MailerLite and Brevo are electronic mail platforms before everything, Brevo additionally permits manufacturers to succeed in their audiences by way of SMS, WhatsApp, and even by means of Fb advertisements.
How Does Brevo Examine to MailerLite?
| Brevo | MailerLite | |
| Greatest Characteristic | Ship transactional emails with assured 97 p.c deliverability. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Greatest For | Low-budget electronic mail advertising | E-mail advertising freshmen |
| Execs | Contains transactional emails and a CRM with all product tiers. | Affords limitless month-to-month electronic mail sends on all paid account tiers. |
| Cons | Dearer for sending excessive electronic mail volumes; Starter clients must pay an additional $12/month to take away Brevo branding. | No built-in SMS or WhatsApp campaigns; transactional emails require a separate instrument. |
| Pricing/Month | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 per thirty days for limitless contacts and 20,000 emails per thirty days. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 per thirty days for 1,000 subscribers and limitless emails. |
| Help | The $25+ per thirty days Starter plan solely gives email-based help. To obtain customized help, you’ll must subscribe to an Enterprise plan. | Free MailerLite accounts embrace 24/7 electronic mail and chat help for the primary 30 days. All paying clients get 24/7 electronic mail help, whereas Superior subscribers additionally get entry to round the clock reside chat help. |
8. Fixed Contact
Fixed Contact is a veteran of the e-mail advertising world, beginning out manner again in 1995. Since then, the platform has advanced past electronic mail and now incorporates social media, SMS messaging, and advertising automation.
What Makes Fixed Contact the Greatest MailerLite Various?
- Constructed-in social scheduling. Unusually for an electronic mail platform, Fixed Contact lets you create and schedule natural posts and paid advertisements for Fb, Instagram, Twitter, and LinkedIn. You may’t do this with MailerLite.
- Telephone-based help. MailerLite doesn’t supply any over-the-phone help, whereas all Fixed Contact clients can decide up the telephone to a help agent. Plus-level subscribers can even schedule customized consultations.
- Inclusive occasion advertising instruments. One other lesser-found characteristic: Fixed Contact gives built-in occasion advertising help, permitting clients to construct customizable registration kinds, create electronic mail invites, purchase tickets, and observe RSVPs in actual time. You’ll want an integration to do most of that stuff by means of MailerLite.
- Extra electronic mail templates. Though it doesn’t give a particular quantity, Fixed Contact guarantees “a whole bunch” of electronic mail advertising templates throughout a number of use circumstances. In contrast, MailerLite solely gives about 50 electronic mail templates.
- Contains SMS advertising. You may’t run SMS campaigns by means of MailerLite with out integrating a third-party instrument, whereas US-based Fixed Contact clients can add SMS advertising as a built-in bolt-on.
How Does Fixed Contact Examine to MailerLite?
| Fixed Contact | MailerLite | |
| Greatest Characteristic | Handle campaigns on the go from a devoted cell app. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Greatest For | Nonprofits and charities | E-mail advertising freshmen |
| Execs | A number of further channels and instruments, together with SMS and occasion advertising. | Excellent free product tier and low-cost charges for prime month-to-month electronic mail volumes. |
| Cons | No free tier and far larger costs. | No built-in help for SMS advertising. |
| Pricing/Month | From $9.99 per thirty days for as much as 500 contacts and 12,000 month-to-month electronic mail sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 per thirty days for 1,000 subscribers and limitless emails. |
| Help | Each paid plans supply reside chat and telephone help, whereas Fixed Contact Plus subscribers additionally get customized consultations to enhance efficiency. | Free MailerLite accounts embrace 24/7 electronic mail and chat help for the primary 30 days. All paying clients get 24/7 electronic mail help, whereas Superior subscribers additionally get entry to round the clock reside chat help. |
9. GetResponse
GetResponse is—guess what?—an electronic mail platform that additionally consists of push notifications, SMS advertising, and advertising automation. Greater than 350,000 companies have used GetResponse, together with large manufacturers like Ikea and Zendesk.
What Makes GetResponse the Greatest MailerLite Various?
- Greatest-in-class electronic mail deliverability. In keeping with E-mail Deliverability Report, GetResponse gives larger deliverability than some other electronic mail instrument, whereas MailerLite ranks towards the underside.
- Constructed-in AI electronic mail generator. GetResponse has added its personal GPT-3.5 powered electronic mail generator, out there on all paid plans, serving to you rapidly craft participating topic traces and electronic mail copy. At time of writing, MailerLite doesn’t supply something comparable.
- Built-in webinar internet hosting. Greater-tier GetResponse clients can leverage the platform’s built-in webinar internet hosting instruments, whereas you’ll want an integration to run webinars by means of MailerLite.
- Further advertising channels. With GetResponse, you possibly can attain clients by means of SMS advertising, push notifications, and onsite reside chat. MailerLite is email-only.
- Paid advertisements supervisor. GetResponse lets you create and handle Google and Meta advertisements to construct your viewers and retarget non-converting web site guests. Once more, you possibly can’t do that with MailerLite.
How Does GetResponse Examine to MailerLite?
| GetResponse | MailerLite | |
| Greatest Characteristic | Constructed-in GPT-3.5 powered electronic mail generator. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Greatest For | Small companies that want superior advertising instruments | E-mail advertising freshmen |
| Execs | Excellent electronic mail deliverability; tons of juicy extras (like webinar internet hosting and paid advert administration). | Higher free product tier and cheaper costs. |
| Cons | Considerably costlier than MailerLite. | Solely gives one advertising channel: electronic mail. |
| Pricing/Month | Free for as much as 500 contacts and a couple of,500 month-to-month electronic mail sends. Paid plans begin at $15.58 per thirty days for 1,000 contacts and limitless electronic mail sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 per thirty days for 1,000 subscribers and limitless emails. |
| Help | Paid plans embrace 24/7 help by way of chat and electronic mail. Telephone help is simply out there at top-tier MAX2 stage; some MAX2 clients can even entry Slack help. | Free MailerLite accounts embrace 24/7 electronic mail and chat help for the primary 30 days. All paying clients get 24/7 electronic mail help, whereas Superior subscribers additionally get entry to round the clock reside chat help. |
10. HubSpot
HubSpot is rather more than an electronic mail platform, providing a giddying array of gross sales, advertising, operations, content material administration, and buyer help performance. That makes it arduous to match to MailerLite, which is predominantly an electronic mail advertising instrument. So is HubSpot a possible MailerLite different?
What Makes HubSpot the Greatest MailerLite Various?
- Free CRM. HubSpot gives a market-leading CRM, and you’ll entry a few of its instruments freed from cost, serving to you retain observe of particular person clients and higher perceive their preferences. MailerLite doesn’t have any actual CRM performance.
- Unparalleled integrations. Most companies can get all of the integrations they want from MailerLite, however HubSpot gives far more, with 1,000+ integrations at time of writing.
- Extra touchdown web page templates. Once more, there’s nothing unsuitable with MailerLite’s touchdown web page templates, however it doesn’t supply wherever near HubSpot’s bulging library of just about 350 templates.
- Constructed-in social posting. HubSpot Advertising Hub Skilled clients can join as much as 50 social media accounts, publish 10,000 posts a month, and schedule posts three years prematurely. You’ll want a third-party integration to do any of that by means of MailerLite.
- Over-the-phone help. HubSpot Professional subscribers can decide up the telephone and communicate to a HubSpot help agent, whereas MailerLite clients are restricted to speak and/or electronic mail help, relying on their worth plan.
How Does HubSpot Examine to MailerLite?
| HubSpot | MailerLite | |
| Greatest Characteristic | Join advertising, gross sales, content material administration, and customer support in a single platform. | Extraordinarily beneficiant free-for-life plan, together with advertising automation and web site, touchdown web page, and form-building performance. |
| Greatest For | B2B inbound advertising | E-mail advertising freshmen |
| Execs | An all-in-one gross sales and advertising platform with a wonderful (free) CRM. | Less expensive worth plans, together with a wonderful free tier. |
| Cons | Costly subscriptions and excessive onboarding charges. | Solely gives a fraction of HubSpot’s performance. |
| Pricing/Month | Free advertising plan consists of limitless contacts and a couple of,000 month-to-month electronic mail sends. Paid advertising plans begin at $18 per thirty days for 1,000 contacts and 5,000 month-to-month sends. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 per thirty days for 1,000 subscribers and limitless emails. |
| Help | Paying clients can get 1:1 electronic mail and in-app chat help. Telephone help is obtainable at Professional stage and above. | Free MailerLite accounts embrace 24/7 electronic mail and chat help for the primary 30 days. All paying clients get 24/7 electronic mail help, whereas Superior subscribers additionally get entry to round the clock reside chat help. |
Regularly Requested Questions
Conclusion
If you wish to ship a ton of emails for the bottom potential value, MailerLite is an absolute no-brainer. And it gives a couple of options that put a few of its costlier friends to disgrace—not least its wonderful drag-and-drop editor, stable kind builder, and built-in web site builder.
However its ecommerce performance is fairly restricted. For anybody apart from the smallest ecommerce manufacturers, we’d strongly advocate an industry-specific, revenue-focused platform like Drip.
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