Wednesday, December 20, 2023
HomeMarketing AutomationUnpacking Each Function We Inbuilt 2023

Unpacking Each Function We Inbuilt 2023


Buffer modified rather a lot within the final yr.

In whole, we launched 26 unbelievable options.

We labored on 100s of small enhancements and bug fixes.

And wrote over 10,000 strains of code.

To spherical up the yr, we thought we might run via the 11 hottest launches we launched in 2023.

New options

AI Assistant 🤖

This was a giant one.

We built-in ChatGPT’s AI straight into Buffer, serving to you generate new posts in your Buffer schedule, repurpose present posts, and give you countless new concepts—all without spending a dime. Over 1 million Buffer followers engaged with our AI launches this yr.

Maintain Content material Organized with Tags 🏷️

Tags assist you to manage your whole concepts in a single place. You possibly can handle your inventive output, monitor the success of several types of content material, and construct a searchable library of content material.

Revamped Zapier Integration 🙌

We added help for Pinterest, publishing a number of photos and video, creating Concepts and Drafts in Buffer, and help for Alt-text—all by way of Zapier.

Add Notes to Your Content material 📝

Collaborate quicker and smarter with fast inside feedback. You possibly can connect notes to your whole content material in Buffer! Half one million Buffer followers engaged with this launch!

Open Beta Program 🔓

Buffer customers can now entry new options earlier than they’re launched, and assist us form the way forward for Buffer, by merely toggling a change in Buffer.

The brand new Beta options web page lists options to check, hyperlinks to share suggestions, and an invitation to our group. We’d like to see you there! Over 1,000 Buffer followers signed up within the first 24 hours!

Improved Emoji Picker 🌎

That is a kind of small enhancements that may make all of the distinction.

We added autocomplete performance for emojis and a steadily used picker. Discovering the correct emoji has by no means been simpler in Buffer.

New channels & channel options

Mastodon Help 🐘

All through 2023, Mastodon went although an explosive part of progress, so we have been rapidly added it as a channel.

With Buffer you may schedule content material to Mastodon on the optimum time to achieve extra folks in the neighborhood. It’s free, easy-to-use, and you may cross-post content material to different social networks, too. 3,500 Buffer prospects submit to Mastodon each month.

Schedule Instagram Tales  📽

We have been one of many first platforms to supply this game-changing characteristic. As avid Instagram customers ourselves, we all know firsthand the rising impression of Instagram Tales.

With Buffer, now you can absolutely schedule all of your Instagram Tales (with out the necessity for Reminders).

Handle and Schedule YouTube Shorts📱

50 billion views. That is what number of YouTube Shorts are watched every day. It is no shock we rushed to launch full Shorts scheduling as quickly because it grew to become out there.

With Buffer, you may plan, schedule, and auto publish your Shorts on to YouTube. 9,383 Buffer customers related their YouTube account inside 28 days of us launching this characteristic.

Join your Instagram Creator account ✍️

Now, you need to use Buffer for each your Enterprise and Creator Instagram accounts. making it even simpler to handle your whole accounts in a single place. 

Fb Reels Scheduling📱

With 2.9 billion energetic customers, Fb is the preferred social community of all of them and short-form video is the most popular content material format on the block. So Reels scheduling was an inevitable addition.

LinkedIn Paperwork (aka PDF Carousel) 🎠

This characteristic is designed to considerably enhance your content material’s visibility and viewers interplay. You possibly can create partaking doc carousels by importing PDFs on to your LinkedIn channel via Buffer.

What’s subsequent?

With 2023 performed and dusted, we’re turning our consideration to the brand new yr and a complete host of extra options we’re engaged on. Whereas we won’t share all the main points but, we will reveal just a few tasks. Listed here are a number of the objects on our to-do checklist:

As all the time, you may regulate the whole lot we’re constructing in our public roadmap →

And you’ll recommend your personal options for us to construct right here →



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